Who owns Ysé?
Ysé is owned by Groupe Etam (France).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Groupe Etam — Nos marques. Last checked .
Key facts
- Current owner
- Etam Développement SCA reported
- Owner HQ
- 🇫🇷 France, Paris
- Origin
- 🇫🇷 France, Paris
- Founded
- 2012 by Clara Blocman
- Category
- Apparel, footwear & accessories › Fashion apparel › Underwear & intimates
- Last verified
- · 1 sources
About Ysé
Ysé was founded in 2012 by Clara Blocman and sells lingerie, swimwear and clothing without padding, in cup sizes up to E and sizes up to 46. It was first sold at Le Bon Marché Rive Gauche in 2013 and later through Galeries Lafayette, opened its first Paris shop in 2015 and now has about fifteen French shops and one in Brussels. It received B Corp certification in 2024. Groupe Etam lists it among its five brands but states no ownership percentage.
Ownership timeline of Ysé
- Current owner Groupe Etam [1] reported
Where Ysé sits in Groupe Etam
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Groupe Etam ownership tree →
See the full Groupe Etam brand portfolio (4) →
Other brands owned by Groupe Etam
Groupe Etam controls 4 brands on Brandtree, 4 of them in apparel, footwear & accessories.
Also in apparel, footwear & accessories
- Etam (1916)
- Maison 123 (1983)
- Undiz (2007)
Other brands in underwear & intimates, and who owns them
The 44 brands in underwear & intimates on Brandtree belong to 14 owners. The largest is Gildan, with 9; Groupe Etam has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Bali | Gildan | 🇨🇦 Canada |
| Bravissimo | Wacoal | 🇯🇵 Japan |
| Athena | Delta Galil | 🇮🇱 Israel |
| Calzedonia | Oniverse | 🇮🇹 Italy |
| Marie Jo | Van de Velde | 🇧🇪 Belgium |
| Adore Me | Victoria's Secret | 🇺🇸 United States |
| Aerie | American Eagle Outfitters | 🇺🇸 United States |
| Fruit of the Loom | Berkshire Hathaway | 🇺🇸 United States |
About the owner: Groupe Etam
Groupe Etam is a privately held company headquartered in Paris, France. Brandtree records 4 brands under its control.
Groupe Etam is a French family-owned and independent lingerie and fashion group, which calls itself more than a century old. Its own site names five brands: Etam, Maison 123, Undiz, Livy and Ysé. The website is published by Etam Développement, a partnership limited by shares (société en commandite par actions) registered in Paris, with its registered office in the 4th arrondissement and its administrative office in Clichy. The group states that it holds 43.9 per cent of Livy, accounted for by the equity method, so Livy is a minority holding rather than a wholly owned brand.
🇫🇷 Ysé and other French brands
Brandtree records a controlling owner for 318 brands that began in France. 99 of them (31%) are now controlled by a company headquartered in another country; Ysé is not one of them.
Frequently asked questions
Who is the parent company of Ysé?
The parent company of Ysé is Groupe Etam, a privately held company headquartered in France.
Is Ysé French?
Yes. Ysé originated in France in 2012 and its owner, Groupe Etam, is also headquartered in France.
Is Ysé still owned by Groupe Etam?
Yes. As of 4 October 2026, Ysé is still owned by Groupe Etam. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Groupe Etam — Nos marques — Groupe Etam, Official document; retrieved 4 October 2026.
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