Trade Kings: brands it owns and its ownership tree
Trade Kings is a privately held company headquartered in Lusaka, Zambia that owns 15 consumer brands across 3 categories.[1]
Trade Kings is a wholly Zambian-owned manufacturer that says it is among the largest fast-moving consumer goods producers in sub-Saharan Africa, with more than 91 brands and over 16,000 employees. It was founded in 1995 in a garage in Lusaka and its first product was Blue Boom detergent paste. It has since added soaps, confectionery, biscuits, baby cereal, dairy drinks and snacks, and in 2008 commissioned Kafue Steel Mills, which it describes as the first plant in sub-Saharan Africa to take raw iron ore through to finished steel.
-
brands owned
-
3
categories
-
0
acquisitions recorded
-
0
divestitures recorded
Company facts
- Legal name
- Trade Kings Group
- Type
- privately held company · see all privately held company owners
- Headquarters
- 🇿🇲 Lusaka, Zambia
- Founded
- 1995
- Website
- www.tradekings.co.zm
- Last verified
- · 1 sources
Trade Kings in numbers
- Trade Kings owns 15 consumer brands tracked here across 3 top-level categories; the largest is food with 8 brands.[1]
Everything Trade Kings owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree → · Download as infographic
Brand portfolio by category
Full portfolio, 15 brands, with sources → · Competitors by shared categories →
Latest news about Trade Kings
No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.
Headlines link to the original publisher. Brandtree does not reproduce article text.
Frequently asked questions
What brands does Trade Kings own?
Trade Kings owns 15 consumer brands tracked here, including Boom, Amazon, Royal Oak, Aloha, HygieniX and Yoyo.
Is Trade Kings a Zambian company?
Yes. Trade Kings is headquartered in Lusaka, Zambia and was founded in 1995.
Who owns Trade Kings?
Trade Kings is privately held. Trade Kings is a wholly Zambian-owned manufacturer that says it is among the largest fast-moving consumer goods producers in sub-Saharan Africa, with more than 91 brands and over 16,000 employees.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Trade Kings Group — About Us: our story, 1995 to 2024 — Trade Kings Group, Official document; retrieved 22 September 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.