Every brand Whirlpool owns
4 brands, sorted alphabetically. Brands with their own page link through; others are listed here with their source. See the company profile and ownership tree.
| Brand | Category | Origin | Held via | Stake | Since | Confidence | Source |
|---|---|---|---|---|---|---|---|
| JennAir | Kitchenware & small appliances | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| KitchenAid | Kitchenware & small appliances | 🇺🇸 United States | Direct | 100% | 1986 | verified | SEC EDGAR, Feb 2026 |
| Maytag | Kitchenware & small appliances | 🇺🇸 United States | Direct | 100% | 2006 | verified | SEC EDGAR, Feb 2026 |
| Whirlpool | Kitchenware & small appliances | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |