Agoda is owned by Booking Holdings (the United States, NASDAQ: BKNG), which acquired the brand on 6 November 2007.[1][2] Agoda was founded in 2005 in Singapore and was independent until 2007.
Agoda is the group's Asian accommodation brand, founded in Singapore in 2005 and strongest across Thailand, Japan, Korea and Southeast Asia. Priceline acquired it in 2007, and it operates largely independently of Booking.com despite selling much of the same inventory.
Priceline acquired Agoda, a Singapore-based accommodation booking service, giving the group an Asian business that has always operated separately from Booking.com. The price was not disclosed.
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Frequently asked questions
Who is the parent company of Agoda?
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The parent company of Agoda is Booking Holdings, a publicly listed company headquartered in the United States.
Is Agoda Singaporean or American?
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Agoda originated in Singapore in 2005, but it is owned today by Booking Holdings, which is headquartered in the United States. So Agoda is a Singaporean-origin brand under American ownership.
When did Booking Holdings buy Agoda?
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Booking Holdings completed its acquisition of Agoda on 6 November 2007, after announcing the deal on 6 November 2007.
Who owned Agoda before Booking Holdings?
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Agoda was an independent company from its founding in 2005 in Singapore until Booking Holdings acquired it in 2007.
Is Agoda still owned by Booking Holdings?
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Yes. As of 8 September 2026, Agoda is still owned by Booking Holdings. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.