Brandtree

Who owns Blenders Eyewear?

Blenders Eyewear is owned by Safilo (Italy, BIT: SFL), which has owned the brand since 2020.[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Safilo Group S.p.A. reported
Owned since
Previous owner
None recorded
Owner HQ
🇮🇹 Italy, Padua
Origin
🇺🇸 United States, San Diego
Founded
2012 by Chase Fisher
Category
Apparel, footwear & accessoriesAccessories & footwearEyewear
Parent ticker
BIT: SFL
Last verified
· 1 sources

About Blenders Eyewear

Blenders Eyewear was founded by Chase Fisher in San Diego in 2012 as a digitally native sunglasses brand, selling mainly online under the motto Life in Forward Motion. Safilo acquired Blenders in 2020 and bought out the remaining minority interests in the first half of 2026, taking its stake from 80 to 100 per cent. It is one of Safilo's four key owned brands, with Carrera, Smith and Polaroid.

Ownership timeline of Blenders Eyewear

Owners of Blenders Eyewear over 2012 to 2026 Safilo 2020–present Safilo 2012201320142015201620172018201920202021202220232024202520262027
  1. 2020 – present Safilo [1] reported

Where Blenders Eyewear sits in Safilo

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Blenders Eyewear sits in Safilo Tree of 3 brands under Safilo. Safilo Blenders Eyewear Carrera Smith

Open the full Safilo ownership tree →

Other brands owned by Safilo

See the full Safilo brand portfolio (3) →

Latest news about Blenders Eyewear

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of Blenders Eyewear?

The parent company of Blenders Eyewear is Safilo, a publicly listed company headquartered in Italy.

Is Blenders Eyewear American or Italian?

Blenders Eyewear originated in the United States in 2012, but it is owned today by Safilo, which is headquartered in Italy. So Blenders Eyewear is an American-origin brand under Italian ownership.

Since when has Safilo owned Blenders Eyewear?

Safilo has owned Blenders Eyewear since 2020.

Is Blenders Eyewear still owned by Safilo?

Yes. As of 16 September 2026, Blenders Eyewear is still owned by Safilo. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Safilo Group Annual Report 2025 — Safilo Group S.p.A., Annual report; retrieved 16 September 2026.

Report a correction Opens a pre-filled GitHub issue. See our corrections policy.