Bonds is more than a century old, and Hanesbrands described it as Australia's largest and best-known innerwear brand, first in men's underwear, women's panties, children's underwear and socks, with babywear, activewear and sleepwear besides. Most of it is sold directly, through more than 140 of its own stores in 2024 and online. Gildan gained it with Hanesbrands in December 2025 and in July 2026 agreed to sell the Australian business to BBFIT Investments.
Eight months after buying Hanesbrands, Gildan agreed to sell HanesBrands Australia, the business behind Bonds, Bras N Things, Berlei and Sheridan, to BBFIT Investments Pte Ltd for an enterprise valuation of about A$700 million, and to use the proceeds to repay debt. Gildan already reports the Australian business as a discontinued operation.
Gildan Activewear acquired Hanesbrands, completing the merger on 1 December 2025; each Hanesbrands share was converted into 0.102 Gildan shares and $0.80 in cash. Gildan's annual information form lists the trademarks it gained as Hanes, Bonds, Bali, Maidenform, Sol y Oro, Sheridan, Bras N Things, Playtex, Wonderbra, Berlei, Comfortwash and JMS/Just My Size, and it classified the Australian business behind Bonds, Bras N Things, Berlei and Sheridan as a discontinued operation from the day it closed. Champion was not part of it: Hanesbrands had already sold that brand to Authentic Brands in 2024. Neither company's filing states a single total value for the transaction.
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Frequently asked questions
Who is the parent company of Bonds?
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The parent company of Bonds is Gildan, a publicly listed company headquartered in Canada.
Is Bonds Australian or Canadian?
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Bonds originated in Australia, but it is owned today by Gildan, which is headquartered in Canada. So Bonds is an Australian-origin brand under Canadian ownership.
When did Gildan buy Bonds?
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Gildan completed its acquisition of Bonds on 1 December 2025. The price was not disclosed.
Is Bonds still owned by Gildan?
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Yes. As of 16 September 2026, Bonds is still owned by Gildan. The ownership record was last checked against primary sources on that date.
Sources (5) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.