Who owns Cream of Wheat?
Cream of Wheat is owned by B&G Foods (the United States, NYSE: BGS), which has owned the brand since 25 February 2007.[1][2]
Evidence: B&G Foods, Inc. Annual Report on Form 10-K filed 2026-03-03, SEC EDGAR, 3 March 2026. Verified from filings; last checked .
Key facts
- Current owner
- B&G Foods, Inc. verified
- Owned since
- Owner HQ
- 🇺🇸 United States, Parsippany, New Jersey
- Origin
- 🇺🇸 United States
- Founded
- 1893
- Category
- Food › Breakfast cereal › Hot cereal & oats
- Parent ticker
- NYSE: BGS
- Trademark registrant
- B&G Foods North America, Inc. (USPTO)
- Last verified
- · 3 sources
About Cream of Wheat
Cream of Wheat was introduced in 1893 and is among the leading and most widely recognised hot cereal brands in the United States. It is sold in Original, Whole Grain and Maple Brown Sugar varieties for the stove top and in instant packets, and B&G Foods also sells Cream of Rice, a gluten-free rice-based hot cereal, under the same family.
What B&G Foods's annual report says about Cream of Wheat
Sentences about Cream of Wheat from B&G Foods's latest annual filing[1], copied word for word.
The Cream of Wheat brand was introduced in 1893 and is among the leading brands and one of the most trusted and widely recognized brands of hot cereals sold in the United States.
Cream of Wheat is available in Original, Whole Grain and Maple Brown Sugar stove top, and also in instant packets of Original and other flavors.
How often B&G Foods names Cream of Wheat in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central.
Trademark record for Cream of Wheat
The USPTO record for the Cream of Wheat mark lists B&G Foods North America, Inc. as the owner of record (serial number 85405596). That name matches the owner named above.[3]
Ownership timeline of Cream of Wheat
Where Cream of Wheat sits in B&G Foods
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full B&G Foods ownership tree →
See the full B&G Foods brand portfolio (13) →
Other brands owned by B&G Foods
B&G Foods controls 13 brands on Brandtree, 13 of them in food.
Also in food
- B&M (1927)
- Clabber Girl
- College Inn
- Crisco (1911)
- Dash (1983)
- Kitchen Basics
- Las Palmas (1922)
- Maple Grove Farms (1915)
- Ortega (1897)
- Polaner (1880)
- Spice Islands (1941)
- Victoria (1929)
Other brands in hot cereal & oats, and who owns them
The 16 brands in hot cereal & oats on Brandtree belong to 13 owners. The largest is Midsona, with 2.
About the owner: B&G Foods
B&G Foods is a publicly listed company headquartered in Parsippany, New Jersey, United States. Brandtree records 13 brands under its control, and it is listed as NYSE: BGS.
B&G Foods is a New Jersey food company built almost entirely by buying established grocery brands from larger owners; it says it has acquired and integrated more than 50 brands since 1996. It sells shelf-stable and frozen foods and household products across the United States, Canada and Puerto Rico through Specialty, Meals, Frozen & Vegetables and Spices & Flavor Solutions segments. Since 2025 it has been selling off its vegetable business, including the Green Giant U.S. frozen business to Seneca Foods in March 2026, while buying College Inn and Kitchen Basics broths.
🇺🇸 Cream of Wheat and other American brands
Brandtree records a controlling owner for 2,570 brands that began in the United States. 501 of them (19%) are now controlled by a company headquartered in another country; Cream of Wheat is not one of them.
Frequently asked questions
Who is the parent company of Cream of Wheat?
The parent company of Cream of Wheat is B&G Foods, a publicly listed company headquartered in the United States.
Is Cream of Wheat American?
Yes. Cream of Wheat originated in the United States in 1893 and its owner, B&G Foods, is also headquartered in the United States.
Since when has B&G Foods owned Cream of Wheat?
B&G Foods has owned Cream of Wheat since 25 February 2007.
Is Cream of Wheat still owned by B&G Foods?
Yes. As of 29 October 2026, Cream of Wheat is still owned by B&G Foods. The ownership record was last checked against primary sources on that date.
Sources (3) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] B&G Foods, Inc. Annual Report on Form 10-K filed 2026-03-03 — SEC EDGAR, SEC Form 10-K, published 3 March 2026; retrieved 16 September 2026.
- [2] B&G Foods, Inc. Annual Report on Form 10-K filed 2008-03-06 — SEC EDGAR, SEC Form 10-K, published 6 March 2008; retrieved 3 October 2026.
- [3] USPTO: CREAM OF WHEAT, serial 85405596 — United States Patent and Trademark Office, Trademark registry; retrieved 3 October 2026.
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