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Midsona: brands it owns and its ownership tree

Midsona (STO: MSON B) is a publicly listed company headquartered in Malmö, Sweden that owns 11 consumer brands across 2 categories.[1][2]

Midsona is a Malmö company that makes and sells health foods, organic and plant-based food and consumer-health products, mainly in Europe, through divisions for the Nordic countries, northern Europe and southern Europe. Its net sales were SEK 3,630 million in 2025, 64 per cent of them in its Nordic division. It moved beyond the Nordic region through acquisitions in Germany, France and Spain in 2018 and 2019, sells private label and licensed brands alongside its own, and its A and B shares trade on Nasdaq Stockholm.

Company facts

Legal name
Midsona AB (publ)
Type
publicly listed company · see all publicly listed company owners
Headquarters
🇸🇪 Malmö, Sweden
Tickers
STO: MSON B
Website
www.midsonagroup.com
Last verified
· 12 sources

Midsona in numbers

Everything Midsona owns

2026

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Everything Midsona owns Tree of 11 brands under Midsona. Midsona Bertil's Celnat Davert Earth Control Friggs Happy Bio Helios Kung Markatta and 3 more

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Brand portfolio by category

Food (10)

Personal care & beauty (1)

Full portfolio, 11 brands, with sources → · Competitors by shared categories →

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Frequently asked questions

What brands does Midsona own?

Midsona owns 11 consumer brands tracked here, including Risenta, Davert, Vegetalia, Friggs, Celnat and Happy Bio.

Is Midsona a Swedish company?

Yes. Midsona is headquartered in Malmö, Sweden.

Who owns Midsona?

Midsona is a publicly listed company owned by its shareholders; it trades as MSON B on the STO.

Sources (12) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Midsona AB (publ) — Årsredovisning 2025 — Midsona AB, Annual report, published 8 April 2026; retrieved 26 October 2026.
  2. [2] Midsona AB — Halvårsrapport januari–juni 2026 — Midsona AB, Stock exchange filing, published 17 July 2026; retrieved 26 October 2026.
  3. [3] Midsona to acquire French/Spanish Alimentation Santé — Midsona AB, Official press release, published 23 July 2019; retrieved 26 October 2026.
  4. [4] Midsona — Year-end Report 2019 — Midsona AB, Official press release; retrieved 26 October 2026.
  5. [5] Celnat — Notre histoire — Celnat SAS, Official document; retrieved 26 October 2026.
  6. [6] Midsona acquires Davert, a leader in the German organic food market — Midsona AB, Official press release, published 3 May 2018; retrieved 26 October 2026.
  7. [7] Midsona — Year-end Report 2018 — Midsona AB, Official press release; retrieved 26 October 2026.
  8. [8] Davert — Bio-Naturkost — Midsona Deutschland GmbH, Official document; retrieved 26 October 2026.
  9. [9] Midsona acquires Danish plant-based foods company with sales of SEK 562 million — Midsona AB, Official press release, published 7 October 2020; retrieved 26 October 2026.
  10. [10] Earth Control — Midsona AB, Official document; retrieved 26 October 2026.
  11. [11] Risenta — Vår historia — Midsona AB, Official document; retrieved 26 October 2026.
  12. [12] Vegetalia — Midsona Iberia SLU, Official document; retrieved 26 October 2026.

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