Mashable is owned by Ziff Davis (the United States, NASDAQ: ZD), which acquired the brand on 1 February 2021.[1][2] Mashable was founded in 2005 in the United States and was independent until 2021.
Evidence: Ziff Davis, Inc. Annual Report on Form 10-K filed 2026-02-24, SEC EDGAR, 24 February 2026. Verified from filings; last checked .
Mashable was started by a nineteen-year-old in Scotland writing about social media, grew into a large digital publisher, and was sold in 2017 for a fraction of its peak valuation. Ziff Davis acquired it in 2021. Its founder Pete Cashmore started it from his parents' house in Aberdeenshire at nineteen, and it grew into one of the defining publications of the social media era.
Sentences about Mashable from Ziff Davis's latest annual filing[1], copied word for word.
For over 40 years, its expert analysis and practical solutions have helped consumers make better buying decisions and get more from technology. -4- Mashable is a trusted global media brand publishing premium content for individuals interested in technology and culture.
Mashable produces stories for more than a dozen platforms, including Snapchat, X, and Facebook.
Mashable, Inc., 24CV103566 , was filed against Mashable, Inc., a subsidiary of the Company, in the Superior Court of the State of California for the County of Alameda.
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named more often than it was three years earlier.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Ziff Davis ownership tree →
See the full Ziff Davis brand portfolio (5) →
Ziff Davis controls 5 brands on Brandtree, 4 of them in media & entertainment.
The 77 brands in newspapers & magazines on Brandtree belong to 17 owners. The largest is Reach, with 9; Ziff Davis has 4.
| Brand | Owner | Owner based in |
|---|---|---|
| BelfastLive | Reach | 🇬🇧 United Kingdom |
| Business Daily | Nation Media Group | 🇰🇪 Kenya |
| Beobachter | Ringier | 🇨🇭 Switzerland |
| Aftenposten | Schibsted Media | 🇳🇴 Norway |
| Condé Nast | Advance | 🇺🇸 United States |
| Country Life | Future | 🇬🇧 United Kingdom |
| Car and Driver | Hearst | 🇺🇸 United States |
| Brisbane Times | Nine | 🇦🇺 Australia |
Ziff Davis is a publicly listed company headquartered in New York, New York, United States, founded in 1927. Brandtree records 5 brands under its control, and it is listed as NASDAQ: ZD.
Ziff Davis published computer magazines from the 1980s, went through bankruptcy and several owners, and rebuilt itself as a digital media and internet services group. It now owns several of the technology sites that replaced the magazines it used to print.
Brandtree records a controlling owner for 2,570 brands that began in the United States. 492 of them (19%) are now controlled by a company headquartered in another country; Mashable is not one of them.
Ziff Davis acquired Mashable, which had been started by a nineteen-year-old in Scotland, grown into a large digital publisher, and sold in 2017 for a fraction of its peak valuation. Neither party disclosed the price.
The parent company of Mashable is Ziff Davis, a publicly listed company headquartered in the United States.
Yes. Mashable originated in the United States in 2005 and its owner, Ziff Davis, is also headquartered in the United States.
Ziff Davis completed its acquisition of Mashable on 1 February 2021, after announcing the deal on 1 February 2021. The price was not disclosed.
Mashable was an independent company from its founding in 2005 until Ziff Davis acquired it in 2021.
Yes. As of 29 October 2026, Mashable is still owned by Ziff Davis. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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