Who owns Norton Motorcycles?
Norton Motorcycles is owned by TVS Motor (India, NSE: TVSMOTOR).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: TVS Motor Company Limited — 34th Annual Report 2025-26. Last checked .
Key facts
- Current owner
- TVS Motor Company Limited reported
- Owner HQ
- 🇮🇳 India, Chennai
- Origin
- 🇬🇧 United Kingdom, Solihull
- Category
- Automotive › Motorcycles
- Parent ticker
- NSE: TVSMOTOR BSE: 532343
- Last verified
- · 1 sources
About Norton Motorcycles
Norton is a British motorcycle marque that TVS Motor acquired in FY 2020-21 and holds through The Norton Motorcycle Co. Ltd., a wholly owned UK subsidiary based at Solihull. TVS Motor says it has committed more than £250 million to the brand, and the 2025-26 annual report names a new range of Manx, Manx R, Atlas and Atlas GT for FY 2026-27, with a United States launch planned through a new Norton USA LLC subsidiary.
Ownership timeline of Norton Motorcycles
Where Norton Motorcycles sits in TVS Motor
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full TVS Motor ownership tree →
See the full TVS Motor brand portfolio (9) →
Other brands owned by TVS Motor
TVS Motor controls 9 brands on Brandtree, 9 of them in automotive.
Also in automotive
Other brands in motorcycles, and who owns them
The 52 brands in motorcycles on Brandtree belong to 12 owners. The largest is Bajaj Auto, with 13; TVS Motor has 9.
| Brand | Owner | Owner based in |
|---|---|---|
| Avenger | Bajaj Auto | 🇮🇳 India |
| Destini | Hero MotoCorp | 🇮🇳 India |
| Can-Am Off-Road | BRP | 🇨🇦 Canada |
| Ape | Piaggio | 🇮🇹 Italy |
| BSA | Mahindra & Mahindra | 🇮🇳 India |
| BMW Motorrad | BMW Group | 🇩🇪 Germany |
| MODENAS | DRB-HICOM | 🇲🇾 Malaysia |
| GWM SOUO | Great Wall Motor | 🇨🇳 China |
About the owner: TVS Motor
TVS Motor is a publicly listed company headquartered in Chennai, India. Brandtree records 9 brands under its control, and it is listed as NSE: TVSMOTOR and BSE: 532343.
TVS Motor Company is an Indian maker of two- and three-wheelers that sold 5.89 million units in the year to 31 March 2026, with manufacturing hubs in India and Indonesia and a presence in more than 90 countries. Its 2025-26 annual report lists motorcycles, scooters, mopeds, electric two-wheelers and three-wheelers under TVS-prefixed names. It owns the British marque Norton through The Norton Motorcycle Co. Ltd., a wholly owned subsidiary it acquired in FY 2020-21, and in October 2025 it bought the Italian engineering firm Engines Engineering S.p.A.
🇬🇧 Norton Motorcycles and other British brands
Brandtree records a controlling owner for 543 brands that began in the United Kingdom. 282 of them (52%) are now controlled by a company headquartered in another country, Norton Motorcycles among them.
Frequently asked questions
Who is the parent company of Norton Motorcycles?
The parent company of Norton Motorcycles is TVS Motor, a publicly listed company headquartered in India.
Is Norton Motorcycles owned by Bajaj Auto?
No. Norton Motorcycles is owned by TVS Motor, not Bajaj Auto.
Is Norton Motorcycles British or Indian?
Norton Motorcycles originated in the United Kingdom, but it is owned today by TVS Motor, which is headquartered in India. So Norton Motorcycles is a British-origin brand under Indian ownership.
Is Norton Motorcycles still owned by TVS Motor?
Yes. As of 2 October 2026, Norton Motorcycles is still owned by TVS Motor. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] TVS Motor Company Limited — 34th Annual Report 2025-26 — TVS Motor Company Limited, Annual report; retrieved 2 October 2026.
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