Who owns PNJ?
PNJ is owned by Phu Nhuan Jewelry Joint Stock Company (Vietnam, HOSE: PNJ).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: PNJ Annual Report 2025, Phu Nhuan Jewelry Joint Stock Company, 7 April 2026. Last checked .
Key facts
- Current owner
- Phu Nhuan Jewelry Joint Stock Company reported
- Owner HQ
- 🇻🇳 Vietnam, Ho Chi Minh City
- Origin
- 🇻🇳 Vietnam, Ho Chi Minh City
- Founded
- 1988
- Category
- Apparel, footwear & accessories › Luxury goods › Jewellery & watches
- Parent ticker
- HOSE: PNJ
- Last verified
- · 3 sources
About PNJ
PNJ is the flagship jewellery brand of Phu Nhuan Jewelry and dates from the company's founding in 1988. The group's 2025 annual report says it consistently provides more than 70 per cent of revenue and profit. It sells gold, diamond and gemstone jewellery, including bridal collections, and 424 of the group's 431 stores at the end of 2025 traded under the PNJ name.
Ownership timeline of PNJ
Where PNJ sits in PNJ
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full PNJ ownership tree →
See the full PNJ brand portfolio (5) →
Other brands owned by PNJ
PNJ controls 5 brands on Brandtree, 5 of them in apparel, footwear & accessories.
Also in apparel, footwear & accessories
- ARTA by PNJ (2025)
- CAO Fine Jewellery (2005)
- MANCODE by PNJ (2025)
- STYLE by PNJ
Other brands in jewellery & watches, and who owns them
The 72 brands in jewellery & watches on Brandtree belong to 17 owners. The largest is Signet Jewelers, with 9; PNJ has 5.
| Brand | Owner | Owner based in |
|---|---|---|
| Banter by Piercing Pagoda | Signet Jewelers | 🇧🇲 Bermuda |
| A. Lange & Söhne | Richemont | 🇨🇭 Switzerland |
| CaratLane | Titan | 🇮🇳 India |
| Blancpain | Swatch Group | 🇨🇭 Switzerland |
| Bulgari | LVMH | 🇫🇷 France |
| Concord | Movado Group | 🇺🇸 United States |
| Pandora | Pandora | 🇩🇰 Denmark |
| ATTESA | Citizen Watch | 🇯🇵 Japan |
About the owner: PNJ
PNJ is a publicly listed company headquartered in Ho Chi Minh City, Vietnam, founded in 1988. Brandtree records 5 brands under its control, and it is listed as HOSE: PNJ.
PNJ, Phu Nhuan Jewelry, describes itself as Vietnam's leading jewellery retailer. It dates from the first Phu Nhuan Jewelry Store, established in Ho Chi Minh City on 28 April 1988, and on 23 March 2009 listed on the Ho Chi Minh Stock Exchange as the first jewellery company there. At the end of 2025 it had 431 stores in 31 of Vietnam's 34 provinces and cities, and it reported 2025 net revenue of VND 34,976 billion and profit after tax of VND 2,829 billion. It wholly owns its jewellery factory, CAO Fashion Company and PNJ Laboratory.
🇻🇳 PNJ and other Vietnamese brands
Brandtree records a controlling owner for 67 brands that began in Vietnam. 12 of them (18%) are now controlled by a company headquartered in another country; PNJ is not one of them.
- 333 — ThaiBev 🇹🇭
- An Khang — Mobile World 🇻🇳
- Ba Vì — IDP 🇻🇳
- Bamboo Airways — Bamboo Airways 🇻🇳
- Bia Hà Nội — HABECO 🇻🇳
- CGV Vietnam — CJ CGV 🇰🇷
Frequently asked questions
Who is the parent company of PNJ?
The parent company of PNJ is Phu Nhuan Jewelry Joint Stock Company, a publicly listed company headquartered in Vietnam.
Is PNJ Vietnamese?
Yes. PNJ originated in Vietnam in 1988 and its owner, Phu Nhuan Jewelry Joint Stock Company, is also headquartered in Vietnam.
Is PNJ still owned by Phu Nhuan Jewelry Joint Stock Company?
Yes. As of 17 September 2026, PNJ is still owned by Phu Nhuan Jewelry Joint Stock Company. The ownership record was last checked against primary sources on that date.
Sources (3) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] PNJ Annual Report 2025 — Phu Nhuan Jewelry Joint Stock Company, Annual report, published 7 April 2026; retrieved 17 September 2026.
- [2] Phu Nhuan Jewelry JSC — Report for Q4/2025 — Phu Nhuan Jewelry Joint Stock Company, Official document, published 21 January 2026; retrieved 17 September 2026.
- [3] Phu Nhuan Jewelry JSC — Quarterly report for Quarter 1 of 2026 — Phu Nhuan Jewelry Joint Stock Company, Official document, published 21 April 2026; retrieved 17 September 2026.
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