Who owns W.steps?
W.steps is owned by Hultafors Group (Sweden).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Hultafors Group — our brands, Hultafors Group AB. Last checked .
Key facts
- Current owner
- Hultafors Group AB reported
- Owner HQ
- 🇸🇪 Sweden, Gothenburg
- Origin
- 🇸🇪 Sweden, Nässjö
- Category
- Home, garden & DIY › Home improvement › Tools & hardware
- Trademark registrant
- Hultafors Group AB (USPTO)
- Last verified
- · 2 sources
About W.steps
W.steps was called Wibe Ladders until 2023, a name made from its founders Anders Wikstrand and Viktor Berg, and it has built ladders, trestles and scaffolding for professionals for more than ninety years. Wikstrand reached the steel ladder from an odd direction: the oval tubing he used came from the handle of a car-recovery device he had invented. The factory has been at Nässjö, in the Swedish province of Småland, since 1996.
Trademark record for W.steps
The USPTO record for the W.steps mark lists Hultafors Group AB as the owner of record (serial number 79382426). That name matches the owner named above.[2]
Ownership timeline of W.steps
- Current owner Hultafors Group [1] reported
Where W.steps sits in Hultafors Group
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Hultafors Group ownership tree →
See the full Hultafors Group brand portfolio (15) →
Other brands owned by Hultafors Group
Hultafors Group controls 15 brands on Brandtree, 7 of them in home, garden & diy.
Also in home, garden & diy
- CLC Work Gear (1983)
- Hellberg Safety (1962)
- Hultafors Tools (1883)
- Kuny's
- Martinez Tools
- Telesteps
Other brands in tools & hardware, and who owns them
The 44 brands in tools & hardware on Brandtree belong to 15 owners. The largest is Hillman, with 10; Hultafors Group has 7.
| Brand | Owner | Owner based in |
|---|---|---|
| Fas-n-Tite | Hillman | 🇺🇸 United States |
| Bahco | Snap-on | 🇺🇸 United States |
| Hilti | Hilti | 🇱🇮 Liechtenstein |
| Erbauer | Kingfisher | 🇬🇧 United Kingdom |
| Fiskars | Fiskars Group | 🇫🇮 Finland |
| Emtek | Fortune Brands | 🇺🇸 United States |
| Husky | The Home Depot | 🇺🇸 United States |
| Blackwoods | Wesfarmers | 🇦🇺 Australia |
About the owner: Hultafors Group
Hultafors Group is a privately held company headquartered in Gothenburg, Sweden. Brandtree records 15 brands under its control.
Hultafors Group is a Swedish house of brands for tradespeople, organised into two segments it calls personal protective equipment and hardware solutions. It sells almost nothing under its own name and instead owns the brands professionals actually buy: workwear, safety footwear, hearing and eye protection, hand tools, work lights, tool belts and ladders. It is registered in Gothenburg and is one of the wholly owned operations of Investment AB Latour, the listed Swedish investment company, which lists it alongside Swegon, Nord-Lock Group and Caljan.
Hultafors Group: full profile, brands and acquisition history →
🇸🇪 W.steps and other Swedish brands
Brandtree records a controlling owner for 110 brands that began in Sweden. 48 of them (44%) are now controlled by a company headquartered in another country; W.steps is not one of them.
- Bahco — Snap-on 🇺🇸
- Caesarstone Scandinavia — Caesarstone 🇮🇱
- Carpe Diem Beds — Hilding Anders 🇸🇪
- City Gross — Axfood 🇸🇪
- Husqvarna — Husqvarna Group 🇸🇪
- K-Bygg — Kesko 🇫🇮
Frequently asked questions
Who is the parent company of W.steps?
The parent company of W.steps is Hultafors Group, a privately held company headquartered in Sweden.
Is W.steps Swedish?
Yes. W.steps originated in Sweden and its owner, Hultafors Group, is also headquartered in Sweden.
Is W.steps still owned by Hultafors Group?
Yes. As of 2 October 2026, W.steps is still owned by Hultafors Group. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Hultafors Group — our brands — Hultafors Group AB, Official document; retrieved 27 September 2026.
- [2] USPTO: W.STEPS, serial 79382426 — United States Patent and Trademark Office, Trademark registry; retrieved 2 October 2026.
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