Coty (NYSE: COTY) is a publicly listed company headquartered in New York, United States that owns 5 consumer brands, and has 2 recorded transactions.[1]
Coty was founded in Paris in 1904 by François Coty, who is credited with creating the modern perfume industry by combining natural and synthetic materials and selling scent in decorative bottles at accessible prices. It is now one of the largest fragrance licensors in the world and owns Rimmel and CoverGirl.
Procter & Gamble transferred 41 beauty brands, including CoverGirl, Max Factor, Clairol and Wella, to Coty in a Reverse Morris Trust structured to be tax-efficient for P&G shareholders. It was the largest single step in P&G's programme of cutting its portfolio from about 170 brands to 65.
Coty sold a controlling sixty per cent stake in its professional beauty and retail hair business to KKR, valuing it at about $4.3 billion. The carve-out created Wella Company as a standalone business, which is why salon brands and Coty fragrances now sit under different owners.
Coty controlled this brand in the past. Each row shows when the ownership ended and who holds the brand now, so a page that once said Coty owned it still shows why it no longer does.