Brandtree

Grupo AlEn: brands it owns and its ownership tree

Grupo AlEn is a privately held company headquartered in Monterrey, Mexico that owns 9 consumer brands.[1]

Grupo AlEn is a Mexican household-cleaning group, founded on 21 May 1949 in Monterrey, Nuevo León as Productos Químicos AlEn. Its own account gives a portfolio of 17 brands sold in Mexico, the United States, Central America and the Caribbean, five manufacturing plants and two recycling plants, and more than 6,000 employees; its legal entity is Alen del Norte, S.A. de C.V. Besides consumer brands it sells industrial chemicals, plastic resins and pine products. Its US brands (Cloralen, Pinalen, Lemi Shine, Xtra-Pine, Pine-o-Pine) are named on its site but not described there, so they are left out here.

Company facts

Legal name
Alen del Norte, S.A. de C.V. (also AlEn, Productos Químicos AlEn, Grupo AlEn)
Type
privately held company · see all privately held company owners
Headquarters
🇲🇽 Monterrey, Mexico
Founded
1949
Website
www.grupoalen.com/
Last verified
· 1 sources

Grupo AlEn in numbers

Everything Grupo AlEn owns

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Everything Grupo AlEn owns Tree of 9 brands under Grupo AlEn. Grupo AlEn Blancatel Citrex Cloralex Cloraluz Ensueño Flash Microdyn Pinol and 1 more

Full-screen interactive tree → · Download as infographic

Brand portfolio by category

Full portfolio, 9 brands, with sources → · Competitors by shared categories →

Recent changes to this record

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Frequently asked questions

What brands does Grupo AlEn own?

Grupo AlEn owns 9 consumer brands tracked here, including Cloralex, Sultán, Pinol, Microdyn, Ensueño and Flash.

Is Grupo AlEn a Mexican company?

Yes. Grupo AlEn is headquartered in Monterrey, Mexico and was founded in 1949.

Who owns Grupo AlEn?

Grupo AlEn is privately held. Grupo AlEn is a Mexican household-cleaning group, founded on 21 May 1949 in Monterrey, Nuevo León as Productos Químicos AlEn.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Grupo AlEn — Nuestras Marcas (Mexico, USA, Central America and Caribbean) — Grupo AlEn, Official document; retrieved 4 October 2026.

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