Who owns Blasón?
Blasón is half-owned by Grupo Herdez (Mexico, BMV: HERDEZ).[1]
Grupo Herdez owns 50% of Blasón rather than all of it.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Grupo Herdez, S.A.B. de C.V. (50% stake) reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇲🇽 Mexico
- Origin
- 🇲🇽 Mexico
- Category
- Beverages › Coffee, tea & hot drinks › Coffee
- Parent ticker
- BMV: HERDEZ
- Last verified
- · 1 sources
About Blasón
Blasón is a Mexican coffee brand sold as roasted, ground and whole-bean coffee, one of the few beverage names in a portfolio otherwise dominated by salsas, moles and canned vegetables. Grupo KUO lists it among the brands of Herdez Del Fuerte, the 50/50 food company it shares with Grupo Herdez, which is why neither partner owns the brand outright.
Ownership timeline of Blasón
- ? – present Grupo Herdez (50%) [1] reported
Where Blasón sits in Grupo Herdez
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
- Blasón (50%)
- Búfalo (50%)
- Del Fuerte (50%)
- Doña María (50%)
- Embasa (50%)
- Herdez (50%)
Open the full Grupo Herdez ownership tree →
Other brands owned by Grupo Herdez
Latest news about Blasón
No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.
Headlines link to the original publisher. Brandtree does not reproduce article text.
Frequently asked questions
Who is the parent company of Blasón?
Blasón has no sole parent company: it is half-owned by Grupo Herdez, a publicly listed company headquartered in Mexico.
Is Blasón Mexican?
Yes. Blasón originated in Mexico and its owner, Grupo Herdez, is also headquartered in Mexico.
Is Blasón still owned by Grupo Herdez?
Yes. As of 16 September 2026, Blasón is still half-owned by Grupo Herdez. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Grupo Herdez — corporate presentation, first quarter 2026 — Grupo Herdez, S.A.B. de C.V., Official document; retrieved 16 September 2026.
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