Who owns Briscoes Homeware?
Briscoes Homeware is owned by Briscoe Group (New Zealand, NZX: BGP).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Briscoe Group Limited Annual Report 2026 (year ended 25 January 2026). Last checked .
Key facts
- Current owner
- Briscoe Group Limited reported
- Owner HQ
- 🇳🇿 New Zealand, Auckland
- Origin
- 🇳🇿 New Zealand
- Category
- Home, garden & DIY › Retailer own brands › General merchandise own brands
- Parent ticker
- NZX: BGP
- Last verified
- · 1 sources
About Briscoes Homeware
Briscoes Homeware is the New Zealand homeware chain that Briscoe Group runs through its wholly owned subsidiary Briscoes (New Zealand) Limited. It had 47 stores at the end of the 2026 financial year and sells homeware under international brands at discount prices, and its annual report records a customer Net Promoter Score of 81 for the year.
Ownership timeline of Briscoes Homeware
- Current owner Briscoe Group [1] reported
Where Briscoes Homeware sits in Briscoe Group
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Briscoe Group ownership tree →
See the full Briscoe Group brand portfolio (2) →
Other brands owned by Briscoe Group
Briscoe Group controls 2 brands on Brandtree.
Other brands in general merchandise own brands, and who owns them
The 162 brands in general merchandise own brands on Brandtree belong to 68 owners. The largest is JD Sports, with 15.
| Brand | Owner | Owner based in |
|---|---|---|
| Blacks | JD Sports | 🇬🇧 United Kingdom |
| Bebemundo | Corporación Favorita | 🇪🇨 Ecuador |
| Innom | Reitan Retail | 🇳🇴 Norway |
| B&Q | Kingfisher | 🇬🇧 United Kingdom |
| Anko | Wesfarmers | 🇦🇺 Australia |
| Basualdo | Cencosud | 🇨🇱 Chile |
| Bike Republic | Colruyt Group | 🇧🇪 Belgium |
| Glans | Hagar | 🇮🇸 Iceland |
Every brand in general merchandise own brands and its owner →
About the owner: Briscoe Group
Briscoe Group is a publicly listed company headquartered in Auckland, New Zealand. Brandtree records 2 brands under its control, and it is listed as NZX: BGP.
Briscoe Group is a New Zealand retailer of homeware and sporting goods, listed on the NZX and trading through two chains: Briscoes Homeware, with 47 stores, and Rebel Sport, with 43. Its annual report for the year to 25 January 2026 records record sales of 798.8 million New Zealand dollars. It holds a 6.75 per cent stake in KMD Brands as an investment, which is a shareholding rather than a brand it operates.
Briscoe Group: full profile, brands and acquisition history →
🇳🇿 Briscoes Homeware and other New Zealand brands
Brandtree records a controlling owner for 75 brands that began in New Zealand. 19 of them (25%) are now controlled by a company headquartered in another country; Briscoes Homeware is not one of them.
- Fusion — Garmin 🇨🇭
- Golden Bay — Fletcher Building 🇳🇿
- Woolworths New Zealand — Woolworths Group 🇦🇺
- AA Insurance — Suncorp Group 🇦🇺
- Air Chathams — Air Chathams 🇳🇿
- Air New Zealand — Air New Zealand 🇳🇿
Frequently asked questions
Who is the parent company of Briscoes Homeware?
The parent company of Briscoes Homeware is Briscoe Group, a publicly listed company headquartered in New Zealand.
Is Briscoes Homeware New Zealand?
Yes. Briscoes Homeware originated in New Zealand and its owner, Briscoe Group, is also headquartered in New Zealand.
Is Briscoes Homeware still owned by Briscoe Group?
Yes. As of 8 October 2026, Briscoes Homeware is still owned by Briscoe Group. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Briscoe Group Limited Annual Report 2026 (year ended 25 January 2026) — Briscoe Group Limited, Annual report; retrieved 8 October 2026.
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