Who owns Cheetah?
Cheetah is owned by Servis (Pakistan, PSX: SRVI).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Service Industries Limited reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇵🇰 Pakistan, Lahore
- Origin
- 🇵🇰 Pakistan
- Category
- Apparel, footwear & accessories › Sportswear & footwear › Athletic footwear
- Parent ticker
- PSX: SRVI
- Last verified
- · 1 sources
About Cheetah
Cheetah is the sports shoe brand Servis describes as its heritage line, the oldest of the labels in its retail range and one it dates to the founding of the business. Pakistani schoolchildren have worn Cheetah plimsolls for generations, and the name carries more recognition domestically than the technical sports brands it sits beside in Servis stores. It is sold through the wholly owned Service Retail.
Ownership timeline of Cheetah
Where Cheetah sits in Servis
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Servis ownership tree →
Other brands owned by Servis in apparel, footwear & accessories
Latest news about Cheetah
No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.
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Frequently asked questions
Who is the parent company of Cheetah?
The parent company of Cheetah is Servis, a publicly listed company headquartered in Pakistan.
Is Cheetah Pakistani?
Yes. Cheetah originated in Pakistan and its owner, Servis, is also headquartered in Pakistan.
Is Cheetah still owned by Servis?
Yes. As of 24 September 2026, Cheetah is still owned by Servis. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Service Industries Limited Annual Report 2025 — Service Industries Limited, Annual report; retrieved 24 September 2026.
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