Who owns Favorite Day?
Favorite Day is owned by Target (the United States, NYSE: TGT).[1]
Key facts
- Current owner
- Target Corporation verified
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇺🇸 United States, Minneapolis, Minnesota
- Origin
- 🇺🇸 United States
- Founded
- 2021
- Category
- Home, garden & DIY › Retailer own brands › Grocery own brands
- Parent ticker
- NYSE: TGT
- Last verified
- · 1 sources
About Favorite Day
Favorite Day covers sweets, bakery and indulgent snacks, separated out of Good & Gather so that treat foods did not sit under a label sold on wholesome ingredients. Splitting them let each be marketed honestly. The split also let Target put seasonal and holiday confectionery under one name, which is a substantial share of what the category sells in any given year.
Ownership timeline of Favorite Day
Where Favorite Day sits in Target
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
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Other brands owned by Target in home, garden & diy
Latest news about Favorite Day
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Frequently asked questions
Who is the parent company of Favorite Day?
The parent company of Favorite Day is Target, a publicly listed company headquartered in the United States.
Is Favorite Day American?
Yes. Favorite Day originated in the United States in 2021 and its owner, Target, is also headquartered in the United States.
Is Favorite Day still owned by Target?
Yes. As of 8 September 2026, Favorite Day is still owned by Target. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Target Corporation Annual Report on Form 10-K filed 2026-03-11 — SEC EDGAR, SEC Form 10-K, published 11 March 2026; retrieved 8 September 2026.
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