Brandtree

Who owns Goldbears?

Goldbears is owned by Haribo (Germany).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Evidence: HARIBO — our products, HARIBO GmbH & Co. KG (archived copy). Last checked .

Key facts

Current owner
HARIBO GmbH & Co. KG reported
Owner HQ
🇩🇪 Germany, Grafschaft
Origin
🇩🇪 Germany, Bonn
Founded
1922
Category
Food › Confectionery › Candy & sugar confectionery
Last verified
· 1 sources

About Goldbears

Goldbears are the original gummy bear, created in 1922 and modelled on the trained bears that performed at German festivals. The recipe and shape have changed little in a century, and the product is now sold in more than a hundred countries.

Ownership timeline of Goldbears

Owners of Goldbears over 1922 to 2026 Haribo start not recorded–present Haribo (start not recorded) 19401960198020002020
  1. Current owner Haribo [1] reported

Where Goldbears sits in Haribo

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Goldbears sits in Haribo Tree of 4 brands under Haribo. Haribo Goldbears Maoam Starmix Tangfastics

Open the full Haribo ownership tree →

See the full Haribo brand portfolio (4) →

Other brands owned by Haribo

Haribo controls 4 brands on Brandtree, 4 of them in food.

Also in food

All Haribo brands →

Other brands in candy & sugar confectionery, and who owns them

The 83 brands in candy & sugar confectionery on Brandtree belong to 36 owners. The largest is Cloetta, with 6; Haribo has 4.

BrandOwnerOwner based in
Ahlgrens bilar Cloetta 🇸🇪 Sweden
Bottle Caps Ferrero 🇮🇹 Italy
Charleston Chew Tootsie Roll 🇺🇸 United States
Bon Bon Bum Colombina 🇨🇴 Colombia
Candy Kittens Katjes International 🇩🇪 Germany
Airheads Perfetti Van Melle 🇳🇱 Netherlands
Háls Nói Síríus 🇮🇸 Iceland
Jolly Rancher Hershey 🇺🇸 United States

Every brand in candy & sugar confectionery and its owner →

About the owner: Haribo

Haribo is a family-owned company headquartered in Grafschaft, Germany, founded in 1920. Brandtree records 4 brands under its control.

Haribo was founded in Bonn in 1920 by Hans Riegel, whose name and city give the company its acronym, and it invented the gummy bear in 1922 as a dancing bear figure sold at fairgrounds. It is the largest gummy confectionery company in the world and is still owned by the Riegel family.

Haribo: full profile, brands and acquisition history →

🇩🇪 Goldbears and other German brands

Brandtree records a controlling owner for 252 brands that began in Germany. 93 of them (37%) are now controlled by a company headquartered in another country; Goldbears is not one of them.

All German brands and who owns them →

Frequently asked questions

Who is the parent company of Goldbears?

The parent company of Goldbears is Haribo, a family-owned company headquartered in Germany.

Is Goldbears German?

Yes. Goldbears originated in Germany in 1922 and its owner, Haribo, is also headquartered in Germany.

Is Goldbears still owned by Haribo?

Yes. As of 16 September 2026, Goldbears is still owned by Haribo. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] HARIBO — our products — HARIBO GmbH & Co. KG, Official document; retrieved 16 September 2026. The original address no longer opens it, so the link goes to an archived copy (original address).

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