Who owns Lovesac?
Lovesac is owned by The Lovesac Company (the United States, NASDAQ: LOVE).[1]
Evidence: The Lovesac Company Annual Report on Form 10-K filed 2026-04-02, SEC EDGAR, 2 April 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Lovesac Company verified
- Owner HQ
- 🇺🇸 United States, Stamford, Connecticut
- Origin
- 🇺🇸 United States
- Founded
- 1998 by Shawn Nelson
- Category
- Home, garden & DIY › Furniture & furnishings › Furniture
- Parent ticker
- NASDAQ: LOVE
- Last verified
- · 1 sources
About Lovesac
Lovesac is the name over the company's showrooms and on its original product, the Sac: an oversized beanbag filled with shredded foam it calls Durafoam, sold in five sizes with removable, washable covers. Shawn Nelson founded the business in 1998. Sacs now account for only around six per cent of the company's net sales, the rest coming mostly from its modular couches, but the brand name still comes from them.
Ownership timeline of Lovesac
Where Lovesac sits in Lovesac
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Lovesac ownership tree →
See the full Lovesac brand portfolio (3) →
Other brands owned by Lovesac
Lovesac controls 3 brands on Brandtree, 3 of them in home, garden & diy.
Also in home, garden & diy
- Sactionals
- Snugg (2025)
Other brands in furniture, and who owns them
The 45 brands in furniture on Brandtree belong to 18 owners. The largest is MillerKnoll, with 8; Lovesac has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Design Within Reach | MillerKnoll | 🇺🇸 United States |
| Bontempi Casa | Colombini Group | 🇸🇲 San Marino |
| England | La-Z-Boy | 🇺🇸 United States |
| Citterio | Molteni Group | 🇮🇹 Italy |
| Pottery Barn | Williams-Sonoma | 🇺🇸 United States |
| Focus on Furniture | Adairs | 🇦🇺 Australia |
| Home Box | Landmark Group | 🇦🇪 United Arab Emirates |
| allen + roth | Lowe's | 🇺🇸 United States |
About the owner: Lovesac
Lovesac is a publicly listed company headquartered in Stamford, Connecticut, United States, founded in 1998. Brandtree records 3 brands under its control, and it is listed as NASDAQ: LOVE.
The Lovesac Company is a furniture company founded by Shawn Nelson in 1998, who remains its chief executive and lead designer. It sells modular couches, oversized foam beanbags and related accessories directly to customers through its website and through 278 small showrooms in American shopping malls and lifestyle centres, and it owns no factories: everything is made by third-party manufacturers in Asia and the United States. Because its products break down into compact pieces, it ships them by ordinary parcel couriers instead of furniture freight.
🇺🇸 Lovesac and other American brands
Brandtree records a controlling owner for 2,399 brands that began in the United States. 461 of them (19%) are now controlled by a company headquartered in another country; Lovesac is not one of them.
- 3 Day Blinds — Hunter Douglas 🇳🇱
- 7-Eleven — Seven & i 🇯🇵
- AMES — Griffon 🇺🇸
- AZEK Exteriors — James Hardie 🇮🇪
- Alamo Cement — Buzzi 🇮🇹
- American Olean — Mohawk 🇺🇸
Frequently asked questions
Who is the parent company of Lovesac?
The parent company of Lovesac is The Lovesac Company, a publicly listed company headquartered in the United States.
Is Lovesac American?
Yes. Lovesac originated in the United States in 1998 and its owner, The Lovesac Company, is also headquartered in the United States.
Is Lovesac still owned by The Lovesac Company?
Yes. As of 5 October 2026, Lovesac is still owned by The Lovesac Company. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Lovesac Company Annual Report on Form 10-K filed 2026-04-02 — SEC EDGAR, SEC Form 10-K, published 2 April 2026; retrieved 5 October 2026.
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