Who owns Sactionals?
Sactionals is owned by Lovesac (the United States, NASDAQ: LOVE).[1]
Evidence: The Lovesac Company Annual Report on Form 10-K filed 2026-04-02, SEC EDGAR, 2 April 2026. Verified from filings; last checked .
Key facts
- Current owner
- The Lovesac Company verified
- Owner HQ
- 🇺🇸 United States, Stamford, Connecticut
- Origin
- 🇺🇸 United States
- Category
- Home, garden & DIY › Furniture & furnishings › Furniture
- Parent ticker
- NASDAQ: LOVE
- Last verified
- · 1 sources
About Sactionals
Sactionals are Lovesac's modular couches, built from two standard pieces, seats and sides, that can be rearranged into different sofa shapes and re-covered from a choice of around 200 washable covers. The line accounts for the majority of the company's net sales. Lovesac has extended it with a reclining seat and with StealthTech, a surround sound and wireless charging system using Harman Kardon speakers hidden inside the couch.
What Lovesac's annual report says about Sactionals
Sentences about Sactionals from Lovesac's latest annual filing[1], copied word for word.
We believe our Sactionals platform is unlike competing products in its adaptability yet is comparable aesthetically to similarly priced premium couches and section als.
In September 2024, we launched the AnyTable , a versatile table that seamlessly enhances any Sactionals living space, and in November 2024, we launched the Sactionals Reclining Seat, an innovation that integrates advanced reclining technology and delivers unparalleled comfort and flexibility while maintaining the sleek, sophisticated aesthetic of our Sactionals.
Sactionals are built to meet the highest durability and structural standards applicable to fixed couches.
How often Lovesac names Sactionals in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named more often than it was three years earlier.
Ownership timeline of Sactionals
Where Sactionals sits in Lovesac
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Lovesac ownership tree →
See the full Lovesac brand portfolio (3) →
Other brands owned by Lovesac
Lovesac controls 3 brands on Brandtree, 3 of them in home, garden & diy.
Also in home, garden & diy
Other brands in furniture, and who owns them
The 45 brands in furniture on Brandtree belong to 18 owners. The largest is MillerKnoll, with 8; Lovesac has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Design Within Reach | MillerKnoll | 🇺🇸 United States |
| Bontempi Casa | Colombini Group | 🇸🇲 San Marino |
| England | La-Z-Boy | 🇺🇸 United States |
| Citterio | Molteni Group | 🇮🇹 Italy |
| Pottery Barn | Williams-Sonoma | 🇺🇸 United States |
| Focus on Furniture | Adairs | 🇦🇺 Australia |
| Home Box | Landmark Group | 🇦🇪 United Arab Emirates |
| allen + roth | Lowe's | 🇺🇸 United States |
About the owner: Lovesac
Lovesac is a publicly listed company headquartered in Stamford, Connecticut, United States, founded in 1998. Brandtree records 3 brands under its control, and it is listed as NASDAQ: LOVE.
The Lovesac Company is a furniture company founded by Shawn Nelson in 1998, who remains its chief executive and lead designer. It sells modular couches, oversized foam beanbags and related accessories directly to customers through its website and through 278 small showrooms in American shopping malls and lifestyle centres, and it owns no factories: everything is made by third-party manufacturers in Asia and the United States. Because its products break down into compact pieces, it ships them by ordinary parcel couriers instead of furniture freight.
🇺🇸 Sactionals and other American brands
Brandtree records a controlling owner for 2,399 brands that began in the United States. 461 of them (19%) are now controlled by a company headquartered in another country; Sactionals is not one of them.
- 3 Day Blinds — Hunter Douglas 🇳🇱
- 7-Eleven — Seven & i 🇯🇵
- AMES — Griffon 🇺🇸
- AZEK Exteriors — James Hardie 🇮🇪
- Alamo Cement — Buzzi 🇮🇹
- American Olean — Mohawk 🇺🇸
Frequently asked questions
Who is the parent company of Sactionals?
The parent company of Sactionals is Lovesac, a publicly listed company headquartered in the United States.
Is Sactionals American?
Yes. Sactionals originated in the United States and its owner, Lovesac, is also headquartered in the United States.
Is Sactionals still owned by Lovesac?
Yes. As of 11 October 2026, Sactionals is still owned by Lovesac. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Lovesac Company Annual Report on Form 10-K filed 2026-04-02 — SEC EDGAR, SEC Form 10-K, published 2 April 2026; retrieved 5 October 2026.
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