Who owns Milksha?
Milksha is owned by Jollibee Group (the Philippines, PSE: JFC), which has owned the brand since 2022.[1]
Jollibee Group owns 51% of Milksha rather than all of it.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Jollibee Group 2025 Annual Report, Jollibee Foods Corporation. Last checked .
Key facts
- Current owner
- Jollibee Foods Corporation (51% stake) reported
- Owned since
- Owner HQ
- 🇵🇭 Philippines, Pasig City
- Origin
- 🇹🇼 Taiwan
- Category
- Restaurants & foodservice › Quick-service restaurants › Coffee & café chains
- Parent ticker
- PSE: JFC
- Trademark registrant
- MILKSHOP INTERNATIONAL CO., LTD. (USPTO)
- Last verified
- · 2 sources
About Milksha
Milksha is a Taiwanese bubble tea chain with 359 stores, whose signature honey boba pearls are made without caramel colouring. Jollibee owns 51 per cent of Milkshop International, the company behind it, leaving the rest with its Taiwanese shareholders. In 2025 it opened its first store in California and its first standalone shop in the Philippines.
Trademark record for Milksha
The USPTO record for the Milksha mark lists MILKSHOP INTERNATIONAL CO., LTD. as the owner of record (serial number 88199437). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[2]
Ownership timeline of Milksha
- 2022 – present Jollibee Group (51%) [1] reported
Where Milksha sits in Jollibee Group
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Jollibee Group ownership tree →
See the full Jollibee Group brand portfolio (13) →
Other brands owned by Jollibee Group
Jollibee Group controls 13 brands on Brandtree, 12 of them in restaurants & foodservice.
Also in restaurants & foodservice
- Chowking (1985)
- Compose Coffee
- Greenwich
- Highlands Coffee
- Hong Zhuang Yuan
- Jollibee (1978)
- Mang Inasal (2003)
- Smashburger
- The Coffee Bean & Tea Leaf (1963)
- Tim Ho Wan (2009)
- Yonghe King
Other brands in coffee & café chains, and who owns them
Jollibee Group has more brands in coffee & café chains on Brandtree than any other owner: 4 of 24.
| Brand | Owner | Owner based in |
|---|---|---|
| Coffee Couture | Famous Brands | 🇿🇦 South Africa |
| Mikka Coffee Roaster | After You | 🇹🇭 Thailand |
| Elios Craft Cafe | BMMI | 🇧🇭 Bahrain |
| CHAGEE | Chagee | 🇨🇳 China |
| Costa Coffee | Coca-Cola | 🇺🇸 United States |
| Dutch Bros | Dutch Bros | 🇺🇸 United States |
| Dunkin' | Inspire Brands | 🇺🇸 United States |
| Jeronymo | Jerónimo Martins | 🇵🇹 Portugal |
About the owner: Jollibee Group
Jollibee Group is a publicly listed company headquartered in Pasig City, Philippines, founded in 1978. Brandtree records 13 brands under its control, and it is listed as PSE: JFC.
Jollibee Foods Corporation was registered with the Philippine Securities and Exchange Commission on 11 January 1978 and has grown from a Manila fast-food chain into a restaurant group with more than 10,300 stores in 33 countries and about 28,900 employees at the end of 2025. It owns some of its brands outright, holds majority stakes in others, and runs the Philippine franchises of Burger King, Panda Express and Yoshinoya, which belong to other companies. Its shares are listed on the Philippine Stock Exchange.
Jollibee Group: full profile, brands and acquisition history →
🇹🇼 Milksha and other Taiwanese brands
Brandtree records a controlling owner for 26 brands that began in Taiwan. 1 of them (4%) are now controlled by a company headquartered in another country, Milksha among them.
- China Airlines — China Airlines 🇹🇼
- EVA Air — EVA Air 🇹🇼
- Evergreen Line — Evergreen Marine 🇹🇼
- Formosa — TTL 🇹🇼
- Fubon Life — Fubon Financial 🇹🇼
- Hot-Kid — Want Want 🇹🇼
Frequently asked questions
Who is the parent company of Milksha?
The parent company of Milksha is Jollibee Group, a publicly listed company headquartered in the Philippines.
Is Milksha Taiwanese or Filipino?
Milksha originated in Taiwan, but it is owned today by Jollibee Group, which is headquartered in the Philippines. So Milksha is a Taiwanese-origin brand under Filipino ownership.
Since when has Jollibee Group owned Milksha?
Jollibee Group has owned Milksha since 2022.
Is Milksha still owned by Jollibee Group?
Yes. As of 27 September 2026, Milksha is still owned by Jollibee Group (51% stake). The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Jollibee Group 2025 Annual Report — Jollibee Foods Corporation, Annual report; retrieved 16 September 2026.
- [2] USPTO: MILKSHA, serial 88199437, registration 6061606 — United States Patent and Trademark Office, Trademark registry; retrieved 27 September 2026.
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