Who owns Pago?
Pago is owned by Eckes-Granini (Germany), which has owned the brand since 2012.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Eckes-Granini Group — Our History. Last checked .
Key facts
- Current owner
- Eckes-Granini Group GmbH reported
- Owned since
- Owner HQ
- 🇩🇪 Germany, Nieder-Olm
- Origin
- 🇦🇹 Austria
- Category
- Beverages › Soft drinks › Juice & juice drinks
- Last verified
- · 1 sources
About Pago
Pago is an Austrian premium fruit-juice brand with a yellow cap, acquired by Eckes-Granini in 2012 through the purchase of Pago International GmbH. The group describes it as a strong, traditional brand with high recognition and as one of its two international premium brands with granini, and it said the purchase would lift sales in out-of-home channels and give it access to Italy and Croatia. Eckes-Granini says Pago has over 130 years of history, over 30 flavours and sells in more than 30 countries.
Ownership timeline of Pago
- 2012 – present Eckes-Granini [1] reported
Where Pago sits in Eckes-Granini
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Eckes-Granini ownership tree →
See the full Eckes-Granini brand portfolio (11) →
Other brands owned by Eckes-Granini
Eckes-Granini controls 11 brands on Brandtree, 11 of them in beverages.
Also in beverages
Other brands in juice & juice drinks, and who owns them
Eckes-Granini has more brands in juice & juice drinks on Brandtree than any other owner: 11 of 138.
| Brand | Owner | Owner based in |
|---|---|---|
| Apple & Eve | Lassonde | 🇨🇦 Canada |
| Appletiser | Coca-Cola | 🇺🇸 United States |
| Kagome Tomato Juice | Kagome | 🇯🇵 Japan |
| Fructal | Nectar Group | 🇷🇸 Serbia |
| All Coco | Sappe | 🇹🇭 Thailand |
| Amayu | AJE | 🇵🇪 Peru |
| Kiddy Pack | Kasapreko | 🇬🇭 Ghana |
| Boka | Quala | 🇨🇴 Colombia |
About the owner: Eckes-Granini
Eckes-Granini is a privately held company headquartered in Nieder-Olm, Germany, founded in 1857. Brandtree records 11 brands under its control.
Eckes-Granini is an independent family-owned fruit-juice and fruit-beverage company based in Nieder-Olm, Rhineland-Palatinate, which says it is the leading supplier of fruit juices and fruit beverages in Europe and exports to more than 80 countries. The Eckes family business began in 1857 as a small fruit and wine distillery run by Peter Eckes; it began making juice in the 1930s, bought granini from the Melitta Group in 1994 and left spirits in 2006 and 2007. Its brand portfolio was assembled largely by acquiring local juice makers across Europe. Brands listed on its site but not recorded here for lack of a stated origin or ownership: Joker, God Morgon and the minority holding in true fruits.
Eckes-Granini: full profile, brands and acquisition history →
🇦🇹 Pago and other Austrian brands
Brandtree records a controlling owner for 32 brands that began in Austria. 18 of them (56%) are now controlled by a company headquartered in another country, Pago among them.
- Organics by Red Bull — Red Bull 🇦🇹
- AKG — HARMAN 🇺🇸
- Atomic — Amer Sports 🇫🇮
- Austria Mozartkugel — Manner 🇦🇹
- Austrian Airlines — Lufthansa Group 🇩🇪
- CAT'S LOVE — VAFO 🇨🇿
Frequently asked questions
Who is the parent company of Pago?
The parent company of Pago is Eckes-Granini, a privately held company headquartered in Germany.
Is Pago Austrian or German?
Pago originated in Austria, but it is owned today by Eckes-Granini, which is headquartered in Germany. So Pago is an Austrian-origin brand under German ownership.
Since when has Eckes-Granini owned Pago?
Eckes-Granini has owned Pago since 2012.
Is Pago still owned by Eckes-Granini?
Yes. As of 4 October 2026, Pago is still owned by Eckes-Granini. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Eckes-Granini Group — Our History — Eckes-Granini Group, Official document; retrieved 4 October 2026.
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