Starbucks at Home is made and sold by Nestlé (Switzerland, SIX: NESN) under licence, an arrangement in place since 2018; Nestlé does not own the name.[1][2] The Starbucks at Home name is owned by Starbucks.
Nestlé sells Starbucks packaged coffee, capsules and teas in supermarkets worldwide under a perpetual licence bought in 2018 for $7.15 billion. Starbucks owns the brand and runs the cafés; Nestlé makes and sells the retail products. It is one of the largest brand licensing agreements ever signed in consumer goods.
Ownership timeline of Starbucks at Home
Where Starbucks at Home sits in Nestlé
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Nestlé is a publicly listed company headquartered in Vevey, Switzerland, founded in 1866.
Nestlé is a Swiss food and drink company formed in 1905 by the merger of the Anglo-Swiss Milk Company with Henri Nestlé's infant food business, and traces its origins to 1866. It is the largest food company in the world by revenue and is organised around coffee, pet care, nutrition, dairy, confectionery and water.
Brandtree records a controlling owner for 2,549 brands that began in the United States.
478 of them (19%) are now controlled by a company headquartered in another country, Starbucks at Home among them.
Nestlé paid Starbucks $7.15 billion in cash for the perpetual right to sell Starbucks packaged coffee and tea in shops worldwide. No factories or staff transferred: the payment bought a licence, which is why the cafés and the supermarket bags now have different owners.
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