Who owns USANA?
USANA is owned by USANA Health Sciences, Inc. (the United States, NYSE: USNA).[1]
Evidence: USANA Health Sciences, Inc. Annual Report on Form 10-K filed 2026-03-16, SEC EDGAR, 16 March 2026. Verified from filings; last checked .
Key facts
- Current owner
- USANA Health Sciences, Inc. verified
- Owner HQ
- 🇺🇸 United States, Salt Lake City
- Origin
- 🇺🇸 United States, Salt Lake City
- Founded
- 1992 by Myron W. Wentz
- Category
- Food › Nutrition & supplements › Vitamins & supplements
- Parent ticker
- NYSE: USNA
- Last verified
- · 1 sources
About USANA
USANA is the core brand of USANA Health Sciences, founded in 1992 by Myron W. Wentz. The 10-K lists its nutritional lines as CellSentials and Essentials (foundational vitamins and minerals), Proflavanol, CoQuinone, BiOmega-3 and the HealthPak 100 pack, along with Nutrimeal and Fibergy and a Celavive skincare system. It is sold by independent members rather than through stores.
Ownership timeline of USANA
Where USANA sits in USANA
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full USANA ownership tree →
See the full USANA brand portfolio (3) →
Other brands owned by USANA
USANA controls 3 brands on Brandtree, 3 of them in food.
Also in food
Other brands in vitamins & supplements, and who owns them
The 44 brands in vitamins & supplements on Brandtree belong to 29 owners. The largest is Krka, with 5; USANA has 2.
| Brand | Owner | Owner based in |
|---|---|---|
| Bilobil | Krka | 🇸🇮 Slovenia |
| Berocca | Bayer | 🇩🇪 Germany |
| AXIO | LifeVantage | 🇺🇸 United States |
| Ambrotose | Mannatech | 🇺🇸 United States |
| Abecedin | Birzeit Pharmaceutical | 🇵🇸 Palestine |
| Nature's Sunshine Products | Nature's Sunshine | 🇺🇸 United States |
| Beauty Focus | Nu Skin | 🇺🇸 United States |
| Maxmedix | Zydus Wellness | 🇮🇳 India |
About the owner: USANA
USANA is a publicly listed company headquartered in Salt Lake City, United States, founded in 1992. Brandtree records 3 brands under its control, and it is listed as NYSE: USNA.
USANA Health Sciences is a Utah direct-selling company, founded in 1992 by Myron W. Wentz, that sells nutritional supplements, meal replacements and skincare through independent members. Its 10-K for the year ended 3 January 2026 reports that it bought Rise Bar Wellness and Oola Global in 2022 and, in December 2024, a 78.85% interest in Hiya Health Products. Its China business is run through BabyCare Holdings, a subsidiary that is not a separate consumer brand here. Oola, a personal-development and nutritional direct-selling business, is left out as it fits no category.
🇺🇸 USANA and other American brands
Brandtree records a controlling owner for 2,399 brands that began in the United States. 461 of them (19%) are now controlled by a company headquartered in another country; USANA is not one of them.
Frequently asked questions
Who is the parent company of USANA?
The parent company of USANA is USANA Health Sciences, Inc., a publicly listed company headquartered in the United States.
Is USANA American?
Yes. USANA originated in the United States in 1992 and its owner, USANA Health Sciences, Inc., is also headquartered in the United States.
Is USANA still owned by USANA Health Sciences, Inc.?
Yes. As of 3 October 2026, USANA is still owned by USANA Health Sciences, Inc. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] USANA Health Sciences, Inc. Annual Report on Form 10-K filed 2026-03-16 — SEC EDGAR, SEC Form 10-K, published 16 March 2026; retrieved 3 October 2026.
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