Brandtree

Who are EABL's biggest competitors?

On Brandtree, EABL's biggest competitors by shared categories are STAR, which shares 3 categories, such as lager and other carbonated soft drinks; Kirin, which shares 3 categories, such as lager; and Bera, which shares 3 categories, such as lager.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. EABL controls 12 brands with a page here, across 5 categories; 82 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 STAR 3 50% Lager, Other carbonated soft drinks and Liqueurs & aperitifs
2 Kirin 3 43% Lager, Liqueurs & aperitifs and Other carbonated soft drinks
3 Bera 3 38% Lager, Other carbonated soft drinks and Vodka
4 Angostura 3 50% Rum, Liqueurs & aperitifs and Other carbonated soft drinks
5 Liviko 3 50% Liqueurs & aperitifs, Vodka and Rum
6 Campari Group 3 43% Liqueurs & aperitifs, Rum and Vodka
7 Bacardi 3 38% Rum, Liqueurs & aperitifs and Vodka
8 Pernod Ricard 3 38% Liqueurs & aperitifs, Rum and Vodka
9 Diageo 3 33% Vodka, Liqueurs & aperitifs and Rum
10 Demerara Distillers 3 23% Rum, Other carbonated soft drinks and Vodka

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

EABL and STAR: 3 shared categories

STAR

EABL and Kirin: 3 shared categories

Kirin

EABL and Bera: 3 shared categories

Bera

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand EABL owns and the most overlapping owners on Brandtree.