Who owns Senator Keg?
Senator Keg is owned by EABL (Kenya, NSE: EABL).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: East African Breweries PLC Integrated Report and Financial Statements 2025. Last checked .
Key facts
- Current owner
- East African Breweries PLC reported
- Owner HQ
- 🇰🇪 Kenya, Nairobi
- Origin
- 🇰🇪 Kenya
- Founded
- 2004
- Category
- Beverages › Beer › Lager
- Parent ticker
- NSE: EABL USE: EABL DSE: EABL
- Last verified
- · 1 sources
About Senator Keg
Senator Keg was created in 2004 as a public health measure as much as a product: a cheap, regulated beer meant to displace the illicit alcohol then killing drinkers in Kenya. It is brewed from sorghum, which the company says supports more than 40,000 farmers in poor and marginalised areas who together earn over 2 billion shillings a year, and it trails only Guinness by volume within Diageo.
Ownership timeline of Senator Keg
Where Senator Keg sits in EABL
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full EABL ownership tree →
See the full EABL brand portfolio (12) →
Other brands owned by EABL
EABL controls 12 brands on Brandtree, 12 of them in beverages.
Also in beverages
- Allsopps
- Alvaro (2008)
- Balozi (2012)
- Bell Lager (1950)
- Chrome (2014)
- Kenya Cane (1976)
- Pilsner
- Serengeti
- Tusker (1922)
- Uganda Waragi (1965)
- White Cap
Other brands in lager, and who owns them
The 200 brands in lager on Brandtree belong to 55 owners. The largest is AB InBev, with 17; EABL has 8.
| Brand | Owner | Owner based in |
|---|---|---|
| Aguila | AB InBev | 🇧🇪 Belgium |
| 33 Export | Heineken | 🇳🇱 Netherlands |
| Asahi Super Dry | Asahi Group | 🇯🇵 Japan |
| 333 | ThaiBev | 🇹🇭 Thailand |
| Cristal | CCU | 🇨🇱 Chile |
| Cabro | Cervecería Centro Americana | 🇬🇹 Guatemala |
| Beermix | Obolon | 🇺🇦 Ukraine |
| Bomonti Filtresiz | Anadolu Efes | 🇹🇷 Turkey |
About the owner: EABL
EABL is a publicly listed company headquartered in Nairobi, Kenya, founded in 1922. Brandtree records 12 brands under its control, and it is listed as NSE: EABL, USE: EABL and DSE: EABL.
East African Breweries is the largest drinks company in East Africa, built around Kenya Breweries, which was incorporated in 1922 and brewed its first beer that December. It took its present name in 1935 after buying Tanganyika Breweries, and today owns Kenya Breweries outright, Uganda Breweries at 98.2 per cent and Serengeti Breweries in Tanzania at 85 per cent, with shares listed in Nairobi and cross-listed in Kampala and Dar es Salaam. Its own corporate structure chart shows Diageo Kenya Limited holding 65 per cent of the company and public shareholders the other 35 per cent.
🇰🇪 Senator Keg and other Kenyan brands
Brandtree records a controlling owner for 59 brands that began in Kenya. 3 of them (5%) are now controlled by a company headquartered in another country; Senator Keg is not one of them.
- Afia — Kevian Kenya 🇰🇪
- Fahari Ya Kenya — Ketepa 🇰🇪
- Planet — Bidco Africa 🇰🇪
- AirKenya — AirKenya 🇰🇪
- Amana — Unga Group 🇰🇪
- Business Daily — Nation Media Group 🇰🇪
Frequently asked questions
Who is the parent company of Senator Keg?
The parent company of Senator Keg is EABL, a publicly listed company headquartered in Kenya.
Is Senator Keg Kenyan?
Yes. Senator Keg originated in Kenya in 2004 and its owner, EABL, is also headquartered in Kenya.
Is Senator Keg still owned by EABL?
Yes. As of 16 September 2026, Senator Keg is still owned by EABL. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] East African Breweries PLC Integrated Report and Financial Statements 2025 — East African Breweries PLC, Annual report; retrieved 16 September 2026.
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