Who are Eti's biggest competitors?
On Brandtree, Eti's biggest competitors by shared categories are PRAN-RFL, which shares 4 categories, such as cookies & crackers and cakes; Valeo Foods, which shares 3 categories, such as cookies & crackers; and Ülker Bisküvi, which shares 3 categories, such as cookies & crackers.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Eti controls 12 brands with a page here, across 4 categories; 107 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | PRAN-RFL | 4 | 31% | Cookies & crackers, Cakes and Chocolate and 1 more |
| 2 | Valeo Foods | 3 | 43% | Cookies & crackers, Cakes and Chocolate |
| 3 | Ülker Bisküvi | 3 | 75% | Cookies & crackers, Chocolate and Cakes |
| 4 | CBL Group | 3 | 43% | Chocolate, Cookies & crackers and Cakes |
| 5 | Vitaminka | 3 | 30% | Chocolate, Cookies & crackers and Cakes |
| 6 | Mars | 3 | 19% | Chocolate, Cookies & crackers and Cakes |
| 7 | RCL FOODS | 3 | 27% | Cookies & crackers, Cakes and Bread & buns |
| 8 | Rebisco | 2 | 29% | Cookies & crackers and Cakes |
| 9 | Mondelēz | 2 | 20% | Cookies & crackers and Chocolate |
| 10 | Paradise Foods | 2 | 22% | Cookies & crackers and Chocolate |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Eti and PRAN-RFL: 4 shared categories
| Category | Eti | PRAN-RFL |
|---|---|---|
| Cookies & crackers | Eti Burçak, Eti Cin, Eti Crax, Eti Form, Eti Nero, Eti Pronot, Eti Puf | Bisk Club |
| Cakes | Eti Browni, Eti Popkek | Wonder |
| Chocolate | Eti Canga, Eti Karam | Treat |
| Bread & buns | Etimek | All Time |
Eti and Valeo Foods: 3 shared categories
| Category | Eti | Valeo Foods |
|---|---|---|
| Cookies & crackers | Eti Burçak, Eti Cin, Eti Crax, Eti Form, Eti Nero, Eti Pronot, Eti Puf | Andante, Horalky, Hyper, Kávenky, Lina, Maxi, Mila, Mirage, Naya, Prestige, Roden Kray, Sedita, Tatranky |
| Cakes | Eti Browni, Eti Popkek | Balconi, Matthew Walker, Melegatti |
| Chocolate | Eti Canga, Eti Karam | Poppets |
Eti and Ülker Bisküvi: 3 shared categories
| Category | Eti | Ülker Bisküvi |
|---|---|---|
| Cookies & crackers | Eti Burçak, Eti Cin, Eti Crax, Eti Form, Eti Nero, Eti Pronot, Eti Puf | Biskrem, Çizi, Hanımeller, Probis, Ülker |
| Chocolate | Eti Canga, Eti Karam | Albeni, Dido, Laviva |
| Cakes | Eti Browni, Eti Popkek | Dankek, Kekstra |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Eti owns and the most overlapping owners on Brandtree.