Who are OVS's biggest competitors?
On Brandtree, OVS's biggest competitors by shared categories are Landmark Group, which shares 4 categories, such as furniture and general merchandise own brands; Trent, which shares 4 categories, such as designer apparel; and Tendam, which shares 3 categories, such as designer apparel.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. OVS controls 8 brands with a page here, across 6 categories; 133 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Landmark Group | 4 | 57% | Furniture, General merchandise own brands and Casual & denim and 1 more |
| 2 | Trent | 4 | 57% | Designer apparel, Casual & denim and Fast fashion and 1 more |
| 3 | Tendam | 3 | 43% | Designer apparel, Casual & denim and Underwear & intimates |
| 4 | Debenhams Group | 3 | 50% | Designer apparel, Fast fashion and Casual & denim |
| 5 | Delta Galil | 3 | 50% | Underwear & intimates, Designer apparel and Casual & denim |
| 6 | American Eagle Outfitters | 3 | 43% | Designer apparel, Casual & denim and Underwear & intimates |
| 7 | Mr Price Group | 3 | 43% | Casual & denim, Fast fashion and General merchandise own brands |
| 8 | Authentic Brands | 3 | 38% | Designer apparel, Casual & denim and Fast fashion |
| 9 | Fox Group | 3 | 38% | Designer apparel, Fast fashion and General merchandise own brands |
| 10 | Oniverse | 3 | 38% | Underwear & intimates, Designer apparel and Casual & denim |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
OVS and Landmark Group: 4 shared categories
| Category | OVS | Landmark Group |
|---|---|---|
| Furniture | CROFF | Home Box, Home Centre |
| General merchandise own brands | UPIM | Babyshop, Centrepoint |
| Casual & denim | Blukids | Splash |
| Fast fashion | OVS | Max |
OVS and Trent: 4 shared categories
OVS and Tendam: 3 shared categories
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand OVS owns and the most overlapping owners on Brandtree.