Who owns Equate?
Equate is owned by Walmart (the United States, NYSE: WMT).[1]
Evidence: Walmart Inc. Annual Report on Form 10-K filed 2026-03-13, SEC EDGAR, 13 March 2026. Verified from filings; last checked .
Key facts
- Current owner
- Walmart Inc. verified
- Owner HQ
- 🇺🇸 United States, Bentonville, Arkansas
- Origin
- 🇺🇸 United States
- Founded
- 1993
- Category
- Home, garden & DIY › Retailer own brands › General merchandise own brands
- Parent ticker
- NYSE: WMT
- Last verified
- · 1 sources
About Equate
Equate covers over-the-counter medicines, vitamins and personal care, and its packaging is designed to sit directly beside the brand it copies with a price comparison printed on the shelf edge. It is among the largest health and beauty brands in America.
How often Walmart names Equate in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central.
Ownership timeline of Equate
Where Equate sits in Walmart
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Walmart ownership tree →
See the full Walmart brand portfolio (9) →
Other brands owned by Walmart
Walmart controls 9 brands on Brandtree, 6 of them in home, garden & diy.
Also in home, garden & diy
- bettergoods (2024)
- Great Value (1993)
- Member's Mark (1998)
- onn. (2018)
- Sam's Club (1983)
Other brands in general merchandise own brands, and who owns them
The 162 brands in general merchandise own brands on Brandtree belong to 68 owners. The largest is JD Sports, with 15; Walmart has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Blacks | JD Sports | 🇬🇧 United Kingdom |
| Bebemundo | Corporación Favorita | 🇪🇨 Ecuador |
| Innom | Reitan Retail | 🇳🇴 Norway |
| B&Q | Kingfisher | 🇬🇧 United Kingdom |
| Anko | Wesfarmers | 🇦🇺 Australia |
| Basualdo | Cencosud | 🇨🇱 Chile |
| Bike Republic | Colruyt Group | 🇧🇪 Belgium |
| Glans | Hagar | 🇮🇸 Iceland |
Every brand in general merchandise own brands and its owner →
About the owner: Walmart
Walmart is a publicly listed company headquartered in Bentonville, Arkansas, United States, founded in 1962. Brandtree records 9 brands under its control, and it is listed as NYSE: WMT.
Walmart is the largest company in the world by revenue and the largest private employer in the United States. Founded in Arkansas in 1962, it built its position on distribution efficiency and scale buying, and the Walton family still holds close to half the shares.
🇺🇸 Equate and other American brands
Brandtree records a controlling owner for 2,549 brands that began in the United States. 478 of them (19%) are now controlled by a company headquartered in another country; Equate is not one of them.
- 3 Day Blinds — Hunter Douglas 🇳🇱
- 7-Eleven — Seven & i 🇯🇵
- AMES — Griffon 🇺🇸
- AZEK Exteriors — James Hardie 🇮🇪
- Alamo Cement — Buzzi 🇮🇹
- American Olean — Mohawk 🇺🇸
Frequently asked questions
Who is the parent company of Equate?
The parent company of Equate is Walmart, a publicly listed company headquartered in the United States.
Is Equate American?
Yes. Equate originated in the United States in 1993 and its owner, Walmart, is also headquartered in the United States.
Is Equate still owned by Walmart?
Yes. As of 16 September 2026, Equate is still owned by Walmart. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Walmart Inc. Annual Report on Form 10-K filed 2026-03-13 — SEC EDGAR, SEC Form 10-K, published 13 March 2026; retrieved 16 September 2026.
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