🇸🇪 Swedish brands owned by Norwegian companies 🇳🇴
9 brands that originated in Sweden are owned today by 4 companies headquartered in Norway, led by Schibsted Media, Orkla and Reitan Retail.
Schibsted Media (5)
| Brand | Category | Acquired | Deal |
|---|---|---|---|
| Aftonbladet | Newspapers & magazines | — | — |
| Omni | Digital publishing | — | — |
| Podme | Podcast networks | 2021 | — |
| Svenska Dagbladet | Newspapers & magazines | — | — |
| TV4 | Television networks | 2025 | — |
Orkla (2)
| Brand | Category | Acquired | Deal |
|---|---|---|---|
| Felix | Canned & shelf-stable meals | — | — |
| Kalles Kaviar | Sweet spreads & nut butters | — | — |
Reitan Retail (1)
| Brand | Category | Acquired | Deal |
|---|---|---|---|
| Pressbyrån | General merchandise own brands | 2000 | — |
Storebrand (1)
| Brand | Category | Acquired | Deal |
|---|---|---|---|
| SPP | Life & health insurance | — | — |