Who owns TV4?
TV4 is owned by Schibsted Media (Norway), which has owned the brand since 1 July 2025.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Schibsted completes acquisition of TV4 and MTV from Telia Company, Schibsted Media AS, 1 July 2025. Last checked .
Key facts
- Current owner
- Schibsted Media AS reported
- Owned since
- Owner HQ
- 🇳🇴 Norway, Oslo
- Origin
- 🇸🇪 Sweden, Stockholm
- Founded
- 1990
- Category
- Media & entertainment › Film & television › Television networks
- Last verified
- · 3 sources
About TV4
TV4 is one of Sweden's leading media companies, offering a mix of journalism, entertainment, drama and sport across free-to-air channels, pay television and streaming, and reaching six million viewers a week with a digital weekly reach of 3.7 million. It began broadcasting on 15 September 1990 with the stated aim of challenging the public service monopoly, and was Sweden's largest channel by the late 1990s. Schibsted Media bought it from Telia Company, with Finland's MTV, on 1 July 2025.
Ownership timeline of TV4
- 2025 – present Schibsted Media [1] reported
Where TV4 sits in Schibsted Media
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Schibsted Media ownership tree →
See the full Schibsted Media brand portfolio (12) →
Other brands owned by Schibsted Media
Schibsted Media controls 12 brands on Brandtree, 10 of them in media & entertainment.
Also in media & entertainment
- Aftenposten (1860)
- Aftonbladet (1830)
- Bergens Tidende (1868)
- E24 (2006)
- MTV (Finland) (1957)
- Podme (2017)
- Stavanger Aftenblad (1893)
- Svenska Dagbladet (1884)
- VG (1945)
Other brands in television networks, and who owns them
The 86 brands in television networks on Brandtree belong to 27 owners. The largest is Sun TV Network, with 7; Schibsted Media has 2.
| Brand | Owner | Owner based in |
|---|---|---|
| Gemini TV | Sun TV Network | 🇮🇳 India |
| Global Television | Corus | 🇨🇦 Canada |
| BET | Paramount Skydance | 🇺🇸 United States |
| Bounce (Scripps network) | Scripps | 🇺🇸 United States |
| Cartoon Network | Warner Bros. Discovery | 🇺🇸 United States |
| Canal+ | Canal+ | 🇫🇷 France |
| AMC | AMC Networks | 🇺🇸 United States |
| Astro | Astro | 🇲🇾 Malaysia |
About the owner: Schibsted Media
Schibsted Media is a privately held company headquartered in Oslo, Norway. Brandtree records 12 brands under its control.
Schibsted Media is the Nordic news company at Akersgata 55 in Oslo that was carved out of the listed Schibsted ASA and taken over by the Tinius Trust, the foundation the Schibsted heir Tinius Nagell-Erichsen set up in 1996 to guarantee free and independent journalism; the marketplaces half of the old group continued as a separate listed company. It publishes VG and Aftenposten in Norway and Aftonbladet and Svenska Dagbladet in Sweden, runs the news app Omni and the audio service Podme, and Aftonbladet has been part of Schibsted since 1996. On 1 July 2025 it completed the purchase of Telia Company's TV and Media business, which brought in the Swedish broadcaster TV4 and Finland's MTV at an enterprise value of SEK 6.55 billion; those two businesses had external revenues of SEK 8.16 billion in 2024 and about 887,000 subscribers between them.
Schibsted Media: full profile, brands and acquisition history →
🇸🇪 TV4 and other Swedish brands
Brandtree records a controlling owner for 110 brands that began in Sweden. 48 of them (44%) are now controlled by a company headquartered in another country, TV4 among them.
- Acast — Acast 🇸🇪
- Bokfabriken — Storytel 🇸🇪
- & Other Stories — H&M Group 🇸🇪
- AXA — Lantmännen 🇸🇪
- Absolut — Pernod Ricard 🇫🇷
- Ahlgrens bilar — Cloetta 🇸🇪
Frequently asked questions
Who is the parent company of TV4?
The parent company of TV4 is Schibsted Media, a privately held company headquartered in Norway.
Is TV4 Swedish or Norwegian?
TV4 originated in Sweden in 1990, but it is owned today by Schibsted Media, which is headquartered in Norway. So TV4 is a Swedish-origin brand under Norwegian ownership.
Since when has Schibsted Media owned TV4?
Schibsted Media has owned TV4 since 1 July 2025.
Is TV4 still owned by Schibsted Media?
Yes. As of 26 September 2026, TV4 is still owned by Schibsted Media. The ownership record was last checked against primary sources on that date.
Sources (3) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Schibsted completes acquisition of TV4 and MTV from Telia Company — Schibsted Media AS, Official press release, published 1 July 2025; retrieved 26 September 2026.
- [2] Schibsted Media — our brands — Schibsted Media AS, Official document; retrieved 26 September 2026.
- [3] Schibsted Media — tv4 brand page — Schibsted Media AS, Official document; retrieved 26 September 2026.
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