Annie's is owned by General Mills (the United States, NYSE: GIS), which acquired the brand on 1 October 2014 for $820 million.[1][2] Annie's was founded in 1989 in the United States and was independent until 2014.
Annie's makes organic macaroni and cheese, snacks and dressings, founded in 1989 in Connecticut and known for a rabbit logo and for printing the founder's address on the box, inviting letters. General Mills acquired it in 2014 for $820 million.
How often General Mills names Annie's in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named less often than it was three years earlier.
The USPTO record for the Annie's mark lists ANNIE'S, INC. as the owner of record (serial number 86512350). A trademark is often held by a group company rather than the listed parent, so the registrant's name can differ from the owner named above.[3]
General Mills is a publicly listed company headquartered in Minneapolis, Minnesota, United States, founded in 1856. Brandtree records 18 brands under its control, and it is listed as NYSE: GIS.
General Mills grew out of Minneapolis flour milling in the nineteenth century and incorporated under its present name in 1928. Cereal, snack bars, yoghurt and pet food are its largest businesses, and it holds Häagen-Dazs in North America.
Brandtree records a controlling owner for 2,549 brands that began in the United States.
478 of them (19%) are now controlled by a company headquartered in another country; Annie's is not one of them.
General Mills acquired Annie's for about $820 million, buying an organic food company whose rabbit logo and pasta shapes had been built in deliberate opposition to the packaged food industry that bought it.
The parent company of Annie's is General Mills, a publicly listed company headquartered in the United States.
Is Annie's American?
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Yes. Annie's originated in the United States in 1989 and its owner, General Mills, is also headquartered in the United States.
When did General Mills buy Annie's?
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General Mills completed its acquisition of Annie's on 1 October 2014, after announcing the deal on 8 September 2014. The deal was valued at $820 million (enterprise value).
Who owned Annie's before General Mills?
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Annie's was an independent company from its founding in 1989 until General Mills acquired it in 2014.
Is Annie's still owned by General Mills?
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Yes. As of 4 October 2026, Annie's is still owned by General Mills. The ownership record was last checked against primary sources on that date.
Sources (3) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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