Who owns Banana Boat?
Banana Boat is owned by Edgewell (the United States, NYSE: EPC).[1]
Evidence: Edgewell Personal Care Company Annual Report on Form 10-K filed 2025-11-18, SEC EDGAR, 18 November 2025. Verified from filings; last checked .
Key facts
- Current owner
- Edgewell Personal Care Company verified
- Owner HQ
- 🇺🇸 United States, Shelton, Connecticut
- Origin
- 🇺🇸 United States
- Founded
- 1979
- Category
- Personal care & beauty › Skin care › Sun care
- Parent ticker
- NYSE: EPC
- Last verified
- · 1 sources
About Banana Boat
Banana Boat is a mass-market sun care brand founded in Florida in 1979, sold on beach and family positioning. It is one of the two largest sun care brands in the United States alongside Coppertone, which belongs to Beiersdorf. Edgewell Personal Care acquired Banana Boat with Sun Pharmaceuticals in 2019, alongside the Hawaiian Tropic brand.
What Edgewell's annual report says about Banana Boat
Sentences about Banana Boat from Edgewell's latest annual filing[1], copied word for word.
We market Sun Care products under the Banana Boat and Hawaiian Tropic brands and believe these brands, on a combined basis, hold a leading market share position in the U.S. Sun Care category.
Indefinite-lived intangible assets Annual Impairment Test The Company elected to bypass the qualitative assessment and perform a quantitative assessment of the Schick, Bulldog, Wet Ones, Hawaiian Tropic and Banana Boat trade names.
The fair values of our Bulldog and Banana Boat trade names exceeded their respective carrying values by 9% and 4%, respectively, and were deemed to be at-risk of future impairment.
How often Edgewell names Banana Boat in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named more often than it was three years earlier.
Ownership timeline of Banana Boat
Where Banana Boat sits in Edgewell
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Edgewell ownership tree →
See the full Edgewell brand portfolio (8) →
Other brands owned by Edgewell
Edgewell controls 8 brands on Brandtree, 8 of them in personal care & beauty.
Also in personal care & beauty
Other brands in sun care, and who owns them
The 8 brands in sun care on Brandtree belong to 6 owners. The largest is Cantabria Labs, with 2; Edgewell has 2.
| Brand | Owner | Owner based in |
|---|---|---|
| Aktuva | Cantabria Labs | 🇪🇸 Spain |
| Coppertone | Beiersdorf | 🇩🇪 Germany |
| La Shield | Glenmark | 🇮🇳 India |
| Skin Aqua | Rohto Pharmaceutical | 🇯🇵 Japan |
| Anessa | Shiseido | 🇯🇵 Japan |
| Heliocare | Cantabria Labs | 🇪🇸 Spain |
About the owner: Edgewell
Edgewell is a publicly listed company headquartered in Shelton, Connecticut, United States, founded in 2015. Brandtree records 8 brands under its control, and it is listed as NYSE: EPC.
Edgewell Personal Care was created in 2015 when Energizer Holdings split its battery business from its personal care brands, keeping Schick razors, Playtex and Banana Boat. It is the second-largest wet shaving company in the world behind Gillette.
🇺🇸 Banana Boat and other American brands
Brandtree records a controlling owner for 2,550 brands that began in the United States. 479 of them (19%) are now controlled by a company headquartered in another country; Banana Boat is not one of them.
Frequently asked questions
Who is the parent company of Banana Boat?
The parent company of Banana Boat is Edgewell, a publicly listed company headquartered in the United States.
Is Banana Boat American?
Yes. Banana Boat originated in the United States in 1979 and its owner, Edgewell, is also headquartered in the United States.
Is Banana Boat still owned by Edgewell?
Yes. As of 9 October 2026, Banana Boat is still owned by Edgewell. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Edgewell Personal Care Company Annual Report on Form 10-K filed 2025-11-18 — SEC EDGAR, SEC Form 10-K, published 18 November 2025; retrieved 16 September 2026.
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