Brioni is owned by Kering (France, EPA: KER), which acquired the brand on 1 January 2012.[1][2] Brioni was founded in 1945 in Rome and was independent until 2012.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Brioni staged the first mens fashion show in 1952 and makes suits by hand over many hours, training its own tailors at a dedicated school. Kering acquired it in 2011, and it dressed James Bond for several films. Kering owns it, and a suit takes several weeks and passes through dozens of pairs of hands, which is why the house trains its own tailors rather than recruiting them.
PPR, which became Kering, acquired the Roman tailoring house Brioni. It was the group's move into high-end menswear, a category its luxury rivals had largely left alone. The price was not disclosed.
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Frequently asked questions
Who is the parent company of Brioni?
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The parent company of Brioni is Kering, a publicly listed company headquartered in France.
Is Brioni Italian or French?
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Brioni originated in Italy in 1945, but it is owned today by Kering, which is headquartered in France. So Brioni is an Italian-origin brand under French ownership.
When did Kering buy Brioni?
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Kering completed its acquisition of Brioni on 1 January 2012, after announcing the deal on 14 November 2011.
Who owned Brioni before Kering?
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Brioni was an independent company from its founding in 1945 in Rome until Kering acquired it in 2012.
Is Brioni still owned by Kering?
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Yes. As of 8 September 2026, Brioni is still owned by Kering. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.