Qeelin is owned by Kering (France, EPA: KER), which acquired the brand on 1 December 2012.[1] Qeelin was founded in 2004 in Hong Kong and was independent until 2012.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Kering Universal Registration Document 2025, Kering SA, 1 March 2026. Last checked .
Qeelin makes fine jewellery drawing on Chinese symbolism, named after the qilin of Chinese mythology. Kering acquired it in 2012, its first purchase of a Chinese luxury brand. Kering owns it, and its Wulu pieces take the form of a gourd, a Chinese symbol of protection, which is the sort of local specificity European houses rarely attempt.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Kering ownership tree →
See the full Kering brand portfolio (10) →
Kering controls 10 brands on Brandtree, 9 of them in apparel, footwear & accessories.
The 72 brands in jewellery & watches on Brandtree belong to 17 owners. The largest is Signet Jewelers, with 9; Kering has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Banter by Piercing Pagoda | Signet Jewelers | 🇧🇲 Bermuda |
| A. Lange & Söhne | Richemont | 🇨🇭 Switzerland |
| CaratLane | Titan | 🇮🇳 India |
| Blancpain | Swatch Group | 🇨🇭 Switzerland |
| Bulgari | LVMH | 🇫🇷 France |
| Concord | Movado Group | 🇺🇸 United States |
| Pandora | Pandora | 🇩🇰 Denmark |
| ARTA by PNJ | PNJ | 🇻🇳 Vietnam |
Kering is a publicly listed company headquartered in Paris, France, founded in 1963. Brandtree records 10 brands under its control, and it is listed as EPA: KER.
Kering began in 1963 as a timber business founded by François Pinault, became the retail group Pinault-Printemps-Redoute, and transformed into a luxury group, taking the Kering name in 2013. The Pinault family holding Artémis controls it.
Brandtree records a controlling owner for 47 brands that began in Hong Kong. 6 of them (13%) are now controlled by a company headquartered in another country, Qeelin among them.
Kering acquired Qeelin, a Hong Kong fine jewellery house drawing on Chinese symbolism. It was the group's first purchase of a Chinese luxury brand, made as Chinese demand was reshaping the industry. The price was not disclosed.
The parent company of Qeelin is Kering, a publicly listed company headquartered in France.
Qeelin originated in Hong Kong in 2004, but it is owned today by Kering, which is headquartered in France. So Qeelin is a Hong Kong-origin brand under French ownership.
Kering completed its acquisition of Qeelin on 1 December 2012, after announcing the deal on 1 December 2012. The price was not disclosed.
Qeelin was an independent company from its founding in 2004 in Hong Kong until Kering acquired it in 2012.
Yes. As of 16 September 2026, Qeelin is still owned by Kering. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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