G.H. Mumm is owned by Pernod Ricard (France, EPA: RI), which acquired the brand on 26 July 2005.[1][2] G.H. Mumm was founded in 1827 in Reims and was independent until 2005.
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
G.H. Mumm is a Reims champagne house founded in 1827 by a German family and known for the red sash across its label, taken from the ribbon of the Légion d'honneur. It has been the champagne of Formula One podium celebrations for much of the sport's modern history.
Pernod Ricard acquired Allied Domecq for about £7.4 billion, bidding jointly with Fortune Brands, which took several of the brands to satisfy competition authorities. The purchase made Pernod Ricard the second largest spirits group in the world behind Diageo.