Nautica sells nautical-themed casual clothing and was owned by VF for two decades before Authentic Brands acquired it in 2018. Its J-Class sailing logo is the element most people would recognise. Authentic Brands licenses it out rather than operating it, so the company that designs and sells Nautica clothing is not the company that owns the name.
Authentic Brands is a privately held company headquartered in New York, New York, United States, founded in 2010. Brandtree records 6 brands under its control.
Authentic Brands buys trademarks rather than businesses. It owns the names and licenses them to operators who actually make and sell the products, so a shop with its brand above the door is usually run by someone else entirely. It also owns the estates of several dead celebrities.
Brandtree records a controlling owner for 2,549 brands that began in the United States.
478 of them (19%) are now controlled by a company headquartered in another country; Nautica is not one of them.
Authentic Brands acquired Nautica from VF Corporation, which was shedding brands to concentrate on outdoor and workwear. Authentic bought the trademark and licenses it to operators who design and sell the clothing, so the company that owns the name does not make the products.
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