Venmo is owned by PayPal (the United States, NASDAQ: PYPL), which has held the brand since 19 December 2013, when eBay acquired it, as part of a $713 million deal that also included Braintree.[1][2] Venmo was founded in 2009 in New York, New York and was independent until 2013.
Venmo splits payments between friends and shows them in a social feed, a design decision that made paying people back into something visible and slightly performative. PayPal acquired it in 2013 through its purchase of Braintree, and its name is now used as a verb in America.
What PayPal's annual report says about Venmo
Sentences about Venmo from PayPal's latest annual filing[1], copied word for word.
Consumers: We provide consumers with digital wallets and other solutions that allow them to shop and pay with PayPal and Venmo both online and in-person manage their finances (including saving and buying and selling cryptocurrencies), and send and receive money between friends and family.
When shopping, we offer consumers flexibility in how they pay, which may include a bank account, a PayPal or Venmo account balance, PayPal-branded consumer credit and debit products, other credit and debit cards, certain cryptocurrencies, or other stored value products such as gift cards, and eligible rewards.
We provide large enterprises and small and medium businesses with online branded checkout solutions, including PayPal and Venmo; online unbranded payments processing; PayPal buy now, pay later ("BNPL") solutions; in-person point of sale solutions; business financing; payouts capabilities; and risk tools.
How often PayPal names Venmo in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named more often than it was three years earlier.
PayPal is a publicly listed company headquartered in San Jose, California, United States, founded in 1998. Brandtree records 4 brands under its control, and it is listed as NASDAQ: PYPL.
PayPal grew out of a 2000 merger between Confinity and Elon Musk's X.com, was bought by eBay in 2002, and was spun back out as a separate company in 2015. Its early employees went on to found or fund a striking share of the companies that followed, a group the press calls the PayPal Mafia.
Brandtree records a controlling owner for 2,570 brands that began in the United States.
492 of them (19%) are now controlled by a company headquartered in another country; Venmo is not one of them.
eBay bought Braintree for its PayPal business for about $713 million, mostly in cash, to accelerate PayPal in mobile payments. Venmo came with it: Braintree had bought the peer-to-peer payments app the year before, and eBay's annual report describes Venmo as a Braintree subsidiary. Both moved to PayPal when it separated from eBay in 2015, which is why a purchase made by eBay explains who owns Venmo today.
Brandtree needs to remember this choice and does not set any other cookie unless you accept.
If you choose “Accept all”, we also use Google Analytics cookies to count visits and see which pages help, so we can improve the site.
If you choose “Accept required”, no analytics cookie is set. Google Analytics still receives a cookieless ping with the page address and your IP address. No advertising is used either way. Privacy policy