Who owns Warrior?
Warrior is owned by New Balance (the United States), which has owned the brand since 2004.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: New Balance — about us, New Balance Athletics, Inc. Last checked .
Key facts
- Current owner
- New Balance Athletics, Inc. reported
- Owned since
- Owner HQ
- 🇺🇸 United States, Boston, Massachusetts
- Origin
- 🇺🇸 United States
- Founded
- 1992
- Category
- Apparel, footwear & accessories › Sportswear & footwear › Athletic footwear
- Last verified
- · 1 sources
About Warrior
Warrior makes lacrosse and ice hockey equipment, a narrow set of sports that New Balance entered by acquisition in 2004 rather than by extending its own name. It sponsors professional hockey players and teams in North America. It also supplied football boots and kit in Britain for several years, including a Liverpool sponsorship, before New Balance moved that business under its own name.
Ownership timeline of Warrior
- 2004 – present New Balance [1] reported
Where Warrior sits in New Balance
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full New Balance ownership tree →
See the full New Balance brand portfolio (2) →
Other brands owned by New Balance
New Balance controls 2 brands on Brandtree, 2 of them in apparel, footwear & accessories.
Also in apparel, footwear & accessories
- New Balance (1906)
Other brands in athletic footwear, and who owns them
The 22 brands in athletic footwear on Brandtree belong to 18 owners. The largest is Servis, with 2; New Balance has 2.
| Brand | Owner | Owner based in |
|---|---|---|
| ASICS | ASICS | 🇯🇵 Japan |
| Jordan Brand | Nike | 🇺🇸 United States |
| ACE | Servis | 🇵🇰 Pakistan |
| FootJoy | Acushnet | 🇺🇸 United States |
| Adidas | Adidas | 🇩🇪 Germany |
| ANTA | Anta Sports | 🇨🇳 China |
| Reebok | Authentic Brands | 🇺🇸 United States |
| Brooks Running | Berkshire Hathaway | 🇺🇸 United States |
About the owner: New Balance
New Balance is a family-owned company headquartered in Boston, Massachusetts, United States, founded in 1906. Brandtree records 2 brands under its control.
New Balance was founded in Boston in 1906 making arch supports and moved into running shoes in the 1960s. It is privately owned by Jim Davis, who bought it in 1972 on the day of the Boston Marathon, and it is the only major athletic brand still manufacturing shoes in the United States and the United Kingdom.
🇺🇸 Warrior and other American brands
Brandtree records a controlling owner for 2,550 brands that began in the United States. 479 of them (19%) are now controlled by a company headquartered in another country; Warrior is not one of them.
- 7 For All Mankind — Delta Galil 🇮🇱
- AKHG — Duluth Holdings 🇺🇸
- Adore Me — Victoria's Secret 🇺🇸
- Aerie — American Eagle Outfitters 🇺🇸
- All in Motion — Target 🇺🇸
- Allen Edmonds — Caleres 🇺🇸
Frequently asked questions
Who is the parent company of Warrior?
The parent company of Warrior is New Balance, a family-owned company headquartered in the United States.
Is Warrior American?
Yes. Warrior originated in the United States in 1992 and its owner, New Balance, is also headquartered in the United States.
Since when has New Balance owned Warrior?
New Balance has owned Warrior since 2004.
Is Warrior still owned by New Balance?
Yes. As of 16 September 2026, Warrior is still owned by New Balance. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] New Balance — about us — New Balance Athletics, Inc., Official document; retrieved 16 September 2026.
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