Who owns Zlatna Džezva?
Zlatna Džezva is owned by AS Holding (Bosnia and Herzegovina), which has owned the brand since 2010.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: AS Holding — About us, AS Holding d.o.o. Last checked .
Key facts
- Current owner
- AS Holding d.o.o. Tešanj reported
- Owned since
- Owner HQ
- 🇧🇦 Bosnia and Herzegovina, Tešanj
- Origin
- 🇧🇦 Bosnia and Herzegovina
- Founded
- 1972
- Category
- Beverages › Coffee, tea & hot drinks › Coffee
- Last verified
- · 1 sources
About Zlatna Džezva
Zlatna Džezva was Vispak's first product when the company began roasting and packaging coffee in 1972, and it remains Bosnia and Herzegovina's leading traditional ground coffee by consumer loyalty, according to market research agency IPSOS. Made from a blend of arabica and robusta beans, it is sold as a dark, intensely aromatic grind meant for brewing in a džezva, the copper pot used across the region, and is exported to 28 countries, most heavily to the United States, Sweden, Slovenia and Croatia. AS Group became majority owner of Vispak, the Visoko-based company that makes it, in December 2010.
Ownership timeline of Zlatna Džezva
- 2010 – present AS Holding [1] reported
Where Zlatna Džezva sits in AS Holding
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full AS Holding ownership tree →
See the full AS Holding brand portfolio (5) →
Other brands owned by AS Holding
AS Holding controls 5 brands on Brandtree, 2 of them in beverages.
Also in beverages
Other brands in coffee, and who owns them
The 67 brands in coffee on Brandtree belong to 34 owners. The largest is Keurig Dr Pepper, with 10.
| Brand | Owner | Owner based in |
|---|---|---|
| Douwe Egberts | Keurig Dr Pepper | 🇺🇸 United States |
| Café Caribe | Coffee Holding | 🇺🇸 United States |
| Café Barão | Melitta | 🇩🇪 Germany |
| Nescafé | Nestlé | 🇨🇭 Switzerland |
| Ah Huat | Power Root | 🇲🇾 Malaysia |
| Barcaffè | Atlantic Grupa | 🇭🇷 Croatia |
| Carte Noire | Lavazza | 🇮🇹 Italy |
| Boyds | Royal Cup | 🇺🇸 United States |
About the owner: AS Holding
AS Holding is a privately held company headquartered in Tešanj, Bosnia and Herzegovina, founded in 2016. Brandtree records 5 brands under its control.
AS Holding is a privately owned Bosnian conglomerate based in Jelah, part of Tešanj, formed in 2016 to consolidate under one board a group of food and trade companies its founding family had been assembling since a single retail shop opened in 1989. It now groups 17 member companies across food, trade and other divisions with more than 1,500 products and around 2,500 employees, expanding mainly by buying control of established Bosnian manufacturers — coffee roaster and food maker Vispak in 2010 and mineral water producer Oaza in 2013 among them — rather than building new brands from scratch.
🇧🇦 Zlatna Džezva and other Bosnian brands
Brandtree records a controlling owner for 12 brands that began in Bosnia and Herzegovina. 1 of them (8%) are now controlled by a company headquartered in another country; Zlatna Džezva is not one of them.
- Sarajevski kiseljak — Fortenova Group 🇭🇷
- Double Care — Violeta 🇧🇦
- Herbalis — Violeta 🇧🇦
- Teta Violeta — Violeta 🇧🇦
- Vesh — Violeta 🇧🇦
- Violeta — Violeta 🇧🇦
Frequently asked questions
Who is the parent company of Zlatna Džezva?
The parent company of Zlatna Džezva is AS Holding, a privately held company headquartered in Bosnia and Herzegovina.
Is Zlatna Džezva Bosnian?
Yes. Zlatna Džezva originated in Bosnia and Herzegovina in 1972 and its owner, AS Holding, is also headquartered in Bosnia and Herzegovina.
Since when has AS Holding owned Zlatna Džezva?
AS Holding has owned Zlatna Džezva since 2010.
Is Zlatna Džezva still owned by AS Holding?
Yes. As of 20 September 2026, Zlatna Džezva is still owned by AS Holding. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] AS Holding — About us — AS Holding d.o.o., Official document; retrieved 20 September 2026.
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