Who are Kraš's biggest competitors?
On Brandtree, Kraš's biggest competitors by shared categories are Colian, which shares 3 categories, such as chocolate and cookies & crackers; Ferrero, which shares 3 categories, such as chocolate; and Arcor, which shares 3 categories, such as chocolate.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Kraš controls 6 brands with a page here, across 3 categories; 87 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Colian | 3 | 60% | Chocolate, Cookies & crackers and Candy & sugar confectionery |
| 2 | Ferrero | 3 | 43% | Chocolate, Candy & sugar confectionery and Cookies & crackers |
| 3 | Arcor | 3 | 38% | Chocolate, Candy & sugar confectionery and Cookies & crackers |
| 4 | Mondelēz | 3 | 38% | Chocolate, Cookies & crackers and Candy & sugar confectionery |
| 5 | Glico | 3 | 33% | Chocolate, Candy & sugar confectionery and Cookies & crackers |
| 6 | Mars | 3 | 20% | Chocolate, Candy & sugar confectionery and Cookies & crackers |
| 7 | Colombina | 3 | 60% | Chocolate, Candy & sugar confectionery and Cookies & crackers |
| 8 | Mayora | 3 | 50% | Chocolate, Cookies & crackers and Candy & sugar confectionery |
| 9 | Morinaga | 3 | 50% | Chocolate, Candy & sugar confectionery and Cookies & crackers |
| 10 | Valeo Foods | 3 | 50% | Cookies & crackers, Chocolate and Candy & sugar confectionery |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Kraš and Colian: 3 shared categories
Kraš and Ferrero: 3 shared categories
Kraš and Arcor: 3 shared categories
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Kraš owns and the most overlapping owners on Brandtree.