Who are Valio's biggest competitors?
On Brandtree, Valio's biggest competitors by shared categories are Maeil Dairies, which shares 4 categories, such as milk & cream and plant-based dairy; Granarolo, which shares 3 categories, such as milk & cream; and Pınar Süt, which shares 3 categories, such as milk & cream.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Valio controls 6 brands with a page here, across 5 categories; 132 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Maeil Dairies | 4 | 44% | Milk & cream, Plant-based dairy and Yogurt and 1 more |
| 2 | Granarolo | 3 | 50% | Milk & cream, Plant-based meat and Yogurt |
| 3 | Pınar Süt | 3 | 50% | Milk & cream, Plant-based dairy and Yogurt |
| 4 | Century Pacific | 3 | 43% | Plant-based dairy, Plant-based meat and Milk & cream |
| 5 | Yili | 3 | 43% | Milk & cream, Plant-based dairy and Yogurt |
| 6 | Danone | 2 | 25% | Plant-based dairy and Yogurt |
| 7 | Nestlé | 2 | 11% | Plant-based dairy and Plant-based meat |
| 8 | Alpina | 2 | 40% | Yogurt and Milk & cream |
| 9 | Brookside Dairy | 2 | 40% | Milk & cream and Yogurt |
| 10 | IDP | 2 | 40% | Milk & cream and Yogurt |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Valio and Maeil Dairies: 4 shared categories
| Category | Valio | Maeil Dairies |
|---|---|---|
| Milk & cream | Valio | Maeil Milk, Sangha Farm |
| Plant-based dairy | Oddlygood, Rude Health | Maeil Soy Milk |
| Yogurt | Valio Gefilus | Maeil Bio, Maeil Biofeel |
| Protein & sports nutrition | PROfeel | Selex |
Valio and Granarolo: 3 shared categories
| Category | Valio | Granarolo |
|---|---|---|
| Milk & cream | Valio | Granarolo |
| Plant-based meat | Härkis | Unconventional |
| Yogurt | Valio Gefilus | Yomo |
Valio and Pınar Süt: 3 shared categories
| Category | Valio | Pınar Süt |
|---|---|---|
| Milk & cream | Valio | Pınar Denge, Pınar Kido, Pınar Protein |
| Plant-based dairy | Oddlygood, Rude Health | Pınar Nature Blend |
| Yogurt | Valio Gefilus | Pınar Lezzetin Âlâsı |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Valio owns and the most overlapping owners on Brandtree.