Brandtree

Who are Want Want's biggest competitors?

On Brandtree, Want Want's biggest competitors by shared categories are Glico, which shares 3 categories, such as candy & sugar confectionery and cookies & crackers; Ismail Industries, which shares 2 categories, such as candy & sugar confectionery; and Kraš, which shares 2 categories, such as candy & sugar confectionery.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Want Want controls 3 brands with a page here, across 3 categories; 92 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 Glico 3 33% Candy & sugar confectionery, Cookies & crackers and Plant-based dairy
2 Ismail Industries 2 50% Candy & sugar confectionery and Cookies & crackers
3 Kraš 2 50% Candy & sugar confectionery and Cookies & crackers
4 Colian 2 33% Cookies & crackers and Candy & sugar confectionery
5 Colombina 2 33% Candy & sugar confectionery and Cookies & crackers
6 Edita 2 33% Cookies & crackers and Candy & sugar confectionery
7 Mayora 2 29% Cookies & crackers and Candy & sugar confectionery
8 Morinaga 2 29% Candy & sugar confectionery and Cookies & crackers
9 Valeo Foods 2 29% Cookies & crackers and Candy & sugar confectionery
10 Ferrero 2 25% Candy & sugar confectionery and Cookies & crackers

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Want Want and Glico: 3 shared categories

Glico

Want Want and Ismail Industries: 2 shared categories

Ismail Industries

Want Want and Kraš: 2 shared categories

Kraš

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Want Want owns and the most overlapping owners on Brandtree.