Every brand Wayfair owns
8 brands, sorted alphabetically. Brands with their own page link through; others are listed here with their source. See the company profile and ownership tree.
| Brand | Category | Origin | Held via | Stake | Since | Confidence | Source |
|---|---|---|---|---|---|---|---|
| AllModern | Online retail | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| Birch Lane | Online retail | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| Joss & Main | Online retail | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| Mercury Row | General merchandise own brands | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| Perigold | Online retail | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| Three Posts | General merchandise own brands | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| Wayfair | Online retail | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |
| Wayfair Professional | Online retail | 🇺🇸 United States | Direct | 100% | — | verified | SEC EDGAR, Feb 2026 |