Who owns Amazon Basics?
Amazon Basics is owned by Amazon (the United States, NASDAQ: AMZN).[1]
Evidence: Amazon.com, Inc. Annual Report on Form 10-K filed 2026-02-06, SEC EDGAR, 6 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- Amazon.com, Inc. verified
- Owner HQ
- 🇺🇸 United States, Seattle, Washington
- Origin
- 🇺🇸 United States
- Founded
- 2009
- Category
- Home care › Household goods & storage › Batteries & lighting
- Parent ticker
- NASDAQ: AMZN
- Last verified
- · 1 sources
About Amazon Basics
Amazon Basics is Amazon's own-brand for batteries, cables, kitchen goods and household products, launched in 2009. Its practice of entering categories where its own sales data showed demand has been the subject of regulatory scrutiny in the United States and Europe.
Ownership timeline of Amazon Basics
Where Amazon Basics sits in Amazon
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Amazon ownership tree →
See the full Amazon brand portfolio (11) →
Other brands owned by Amazon
Amazon controls 11 brands on Brandtree.
Founded in the 2000s
- Amazon Web Services (2006)
- Goodreads (2007)
Other brands in batteries & lighting, and who owns them
The 20 brands in batteries & lighting on Brandtree belong to 12 owners. The largest is Signify, with 4.
| Brand | Owner | Owner based in |
|---|---|---|
| Energizer | Energizer Holdings | 🇺🇸 United States |
| Cooper Lighting Solutions | Signify | 🇳🇱 Netherlands |
| Eveready (India) | Eveready India | 🇮🇳 India |
| Anker SOLIX | Anker Innovations | 🇨🇳 China |
| Duracell | Berkshire Hathaway | 🇺🇸 United States |
| BIC Lighter | BIC | 🇫🇷 France |
| Lumishore | Garmin | 🇨🇭 Switzerland |
| Havells | Havells | 🇮🇳 India |
About the owner: Amazon
Amazon is a publicly listed company headquartered in Seattle, Washington, United States, founded in 1994. Brandtree records 11 brands under its control, and it is listed as NASDAQ: AMZN.
Amazon began selling books online in 1994 and is now among the largest companies in the world. Its 2017 purchase of Whole Foods Market gave it a physical grocery estate, and it has since built its own grocery and household brands sold through its store.
🇺🇸 Amazon Basics and other American brands
Brandtree records a controlling owner for 2,550 brands that began in the United States. 479 of them (19%) are now controlled by a company headquartered in another country; Amazon Basics is not one of them.
- 3-IN-ONE — WD-40 Company 🇺🇸
- Air Wick — Reckitt 🇬🇧
- Ajax — Colgate-Palmolive 🇺🇸
- All-Clad — Groupe SEB 🇫🇷
- American Girl — Mattel 🇺🇸
- Arm & Hammer — Church & Dwight 🇺🇸
Official recalls involving Amazon Basics products
3 recall notices from government regulators matched to Amazon Basics. Each applies to the specific products, sizes and lot codes named in the notice, not to every product sold under the name.
- Amazon Basics 55 Lbs. Adjustable Dumbbells — CPSC,
Reason given: The weight plates can fail to engage completely during weight adjustment and dislodge from the dumbbell handle when used, posing an impact hazard.
Recalling firm: Amazon
- Amazon Basics Camping Folding Pocket Knives — CPSC,
Reason given: The folding mechanism on the blade can fail to remain properly secured in the closed position, posing a laceration hazard.
Recalling firm: Amazon
- Amazon Basics Premium Foam Eurotop Mattresses — CPSC,
Reason given: The recalled mattresses violate a mandatory flammability standard for mattresses, posing a fire hazard and risk of serious injury or death to consumers.
Recalling firm: Amazon
Matched automatically from FDA, USDA FSIS, UK Food Standards Agency and CPSC records only when the recalling firm corresponds to this ownership record and, for a brand, the brand name appears in the product description. Check the linked notice for exact products and lots. Method.
Frequently asked questions
Who is the parent company of Amazon Basics?
The parent company of Amazon Basics is Amazon, a publicly listed company headquartered in the United States.
Is Amazon Basics American?
Yes. Amazon Basics originated in the United States in 2009 and its owner, Amazon, is also headquartered in the United States.
Is Amazon Basics still owned by Amazon?
Yes. As of 16 September 2026, Amazon Basics is still owned by Amazon. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Amazon.com, Inc. Annual Report on Form 10-K filed 2026-02-06 — SEC EDGAR, SEC Form 10-K, published 6 February 2026; retrieved 16 September 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.