Brandtree

Who owns Birds Eye (UK & Ireland)?

Birds Eye (UK & Ireland) is owned by Nomad Foods (the United Kingdom, NYSE: NOMD), which acquired the brand on 30 June 2015.[1][2] Birds Eye (UK & Ireland) was founded in 1938 in the United Kingdom and was independent until 2015.

Key facts

Current owner
Nomad Foods Limited verified
Owned since
· deal details
Acquisition price
€2.6 billion (enterprise value)
Previous owner
Independent (1938–2015)
Owner HQ
🇬🇧 United Kingdom, Woking
Origin
🇬🇧 United Kingdom
Founded
1938
Category
FoodFrozen food › Frozen vegetables & fruit
Parent ticker
NYSE: NOMD
Last verified
· 2 sources

About Birds Eye (UK & Ireland)

Birds Eye is the largest frozen food brand in Britain and Ireland, descended from the American inventor Clarence Birdseye's flash-freezing process. Captain Birdseye, the character used to sell its fish fingers since 1967, is among the longest-serving advertising figures on British television. Unilever sold the American business separately in 1986, so the North American brand of the same name now belongs to Conagra.

Ownership timeline of Birds Eye (UK & Ireland)

Owners of Birds Eye (UK & Ireland) from 2015 to 2026 Nomad Foods 2015–present Nomad Foods 2015201620172018201920202021202220232024202520262027
  1. 2015 – present Nomad Foods acquired 30 June 2015 [1][2] verified

Where Birds Eye (UK & Ireland) sits in Nomad Foods

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Birds Eye (UK & Ireland) sits in Nomad Foods Tree of 5 brands under Nomad Foods. Nomad Foods Birds Eye (UK & Ireland) Aunt Bessie's Findus Goodfella's iglo

Open the full Nomad Foods ownership tree →

Other brands owned by Nomad Foods in food

See the full Nomad Foods brand portfolio (5) →

Deals involving Birds Eye (UK & Ireland)

Acquisition closed

Nomad Foods acquires Birds Eye (UK & Ireland) and iglo

Nomad Foods bought Iglo Group, owner of Birds Eye in Britain and iglo across continental Europe, for about €2.6 billion. It was the first acquisition by a vehicle set up specifically to consolidate European frozen food.

Value
€2.6bn
Seller
Regulatory
None recorded

Latest news about Birds Eye (UK & Ireland)

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Frequently asked questions

Who is the parent company of Birds Eye (UK & Ireland)?

The parent company of Birds Eye (UK & Ireland) is Nomad Foods, a publicly listed company headquartered in the United Kingdom.

Is Birds Eye (UK & Ireland) owned by Conagra Brands?

No. Birds Eye (UK & Ireland) is owned by Nomad Foods, not Conagra Brands.

Is Birds Eye (UK & Ireland) British?

Yes. Birds Eye (UK & Ireland) originated in the United Kingdom in 1938 and its owner, Nomad Foods, is also headquartered in the United Kingdom.

When did Nomad Foods buy Birds Eye (UK & Ireland)?

Nomad Foods completed its acquisition of Birds Eye (UK & Ireland) on 30 June 2015, after announcing the deal on 20 April 2015.

Who owned Birds Eye (UK & Ireland) before Nomad Foods?

Birds Eye (UK & Ireland) was an independent company from its founding in 1938 until Nomad Foods acquired it in 2015.

Is Birds Eye (UK & Ireland) still owned by Nomad Foods?

Yes. As of 8 September 2026, Birds Eye (UK & Ireland) is still owned by Nomad Foods. The ownership record was last checked against primary sources on that date.

Sources (2) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Nomad Foods Limited Annual Report on Form 10-K filed 2017-02-17 — SEC EDGAR, SEC Form 10-K, published 17 February 2017; retrieved 8 September 2026.
  2. [2] Nomad Foods completes the acquisition of Iglo Group — Nomad Foods Limited, Official press release, published 30 June 2015; retrieved 8 September 2026.

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