Who owns Jumia?
Jumia is owned by Jumia Technologies AG (Germany, NYSE: JMIA).[1]
Evidence: Jumia Technologies AG Annual Report on Form 20-F filed 2026-02-24, SEC EDGAR, 24 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- Jumia Technologies AG verified
- Owner HQ
- 🇩🇪 Germany, Berlin
- Origin
- 🇩🇪 Germany
- Founded
- 2012
- Category
- Internet & digital › Online commerce › Marketplaces
- Parent ticker
- NYSE: JMIA
- Last verified
- · 1 sources
About Jumia
Jumia is the online marketplace of Jumia Technologies, connecting sellers with customers across nine African countries. The 20-F says more than 91% of the items sold through it in 2025 came from third-party sellers, with the cost and risk of inventory staying with the seller. The company dates its founding to 2012, and it closed its separate Jumia Food delivery business at the end of 2023.
Ownership timeline of Jumia
Where Jumia sits in Jumia
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Jumia ownership tree →
See the full Jumia brand portfolio (3) →
Other brands owned by Jumia
Jumia controls 3 brands on Brandtree.
Other brands in marketplaces, and who owns them
The 57 brands in marketplaces on Brandtree belong to 26 owners. The largest is Alibaba, with 7.
| Brand | Owner | Owner based in |
|---|---|---|
| 1688.com | Alibaba | 🇭🇰 Hong Kong |
| Allegro | Allegro | 🇵🇱 Poland |
| anibis.ch | SMG Swiss Marketplace Group | 🇨🇭 Switzerland |
| carsales | CAR Group | 🇦🇺 Australia |
| Kaspi.kz | Kaspi.kz | 🇰🇿 Kazakhstan |
| Duo Duo Grocery | PDD Holdings | 🇮🇪 Ireland |
| Cars.com | Cars.com | 🇺🇸 United States |
| Depop | eBay | 🇺🇸 United States |
About the owner: Jumia
Jumia is a publicly listed company headquartered in Berlin, Germany, founded in 2012. Brandtree records 3 brands under its control, and it is listed as NYSE: JMIA.
Jumia Technologies is a Berlin-registered company that describes itself as the leading pan-African e-commerce platform. Its 20-F for the year to 31 December 2025 says it was incorporated as a German limited liability company on 26 June 2012 and became a German stock corporation in December 2018. The platform combines a marketplace, a logistics service and payment gateways, and at the end of 2025 it was active in nine African countries.
🇩🇪 Jumia and other German brands
Brandtree records a controlling owner for 252 brands that began in Germany. 93 of them (37%) are now controlled by a company headquartered in another country; Jumia is not one of them.
Frequently asked questions
Who is the parent company of Jumia?
The parent company of Jumia is Jumia Technologies AG, a publicly listed company headquartered in Germany.
Is Jumia German?
Yes. Jumia originated in Germany in 2012 and its owner, Jumia Technologies AG, is also headquartered in Germany.
Is Jumia still owned by Jumia Technologies AG?
Yes. As of 17 October 2026, Jumia is still owned by Jumia Technologies AG. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Jumia Technologies AG Annual Report on Form 20-F filed 2026-02-24 — SEC EDGAR, SEC Form 20-F, published 24 February 2026; retrieved 17 October 2026.
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