Depop is owned by eBay (the United States, NASDAQ: EBAY), which acquired the brand on 30 July 2026 for $1.2 billion from Etsy.[1][2][3] Before eBay, Depop was owned by Etsy from 2021 to 2026.[3][2]
Evidence: Etsy, Inc. Form 8-K Exhibit 99.1 - completion of the sale of Depop to eBay, SEC EDGAR, 30 July 2026. Verified from filings; last checked .
Depop is a secondhand fashion marketplace built like a social feed, with a young user base. Etsy bought it in July 2021 as a bet on resale, then sold it to eBay on 30 July 2026 for a purchase price of $1.2 billion, about $1.4 billion in cash once adjustments and interest were included. Under eBay it sits beside the site that first made trading between strangers online workable.
Sentences about Depop from eBay's latest annual filing[1], copied word for word.
In February 2026, we entered into a definitive agreement to acquire Depop, Inc., a leading C2C fashion marketplace focused on recommerce with a highly-engaged Gen Z and Millennial customer base, for approximately $1.2 billion in cash, subject to certain purchase price adjustments.
Acquisition of Depop, Inc. In February 2026, we entered into a definitive agreement to acquire Depop, Inc. for approximately $1.2 billion in cash, subject to certain purchase price adjustments.
Acquisition of Depop, Inc. In February 2026, we entered into a definitive agreement to acquire Depop, Inc., a leading C2C fashion marketplace, for approximately $ 1.2 billion in cash, subject to certain purchase price adjustments.
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named more often than it was three years earlier.
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full eBay ownership tree →
See the full eBay brand portfolio (2) →
eBay controls 2 brands on Brandtree, 2 of them in internet & digital.
The 57 brands in marketplaces on Brandtree belong to 26 owners. The largest is Alibaba, with 7; eBay has 2.
eBay is a publicly listed company headquartered in San Jose, California, United States, founded in 1995. Brandtree records 2 brands under its control, and it is listed as NASDAQ: EBAY.
eBay was written over a weekend in 1995 by a programmer whose first sale was a broken laser pointer, bought deliberately by a collector of broken laser pointers. It pioneered the idea that strangers would trade with each other online if a feedback score stood in for trust.
Brandtree records a controlling owner for 552 brands that began in the United Kingdom. 291 of them (53%) are now controlled by a company headquartered in another country, Depop among them.
Etsy sold Depop, the secondhand fashion marketplace it had owned since July 2021, to eBay. The purchase price was $1.2 billion; with $200 million of net purchase price adjustments and interest, Etsy received approximately $1.4 billion in cash when the sale completed on 30 July 2026. The deal moved the most youth-focused resale app in Britain and the United States to the company that built online secondhand trading in the first place.
The parent company of Depop is eBay, a publicly listed company headquartered in the United States.
No. Depop is owned by eBay, not Etsy. Etsy owned Depop from 2021 until 2026.
Depop originated in the United Kingdom in 2011, but it is owned today by eBay, which is headquartered in the United States. So Depop is a British-origin brand under American ownership.
eBay completed its acquisition of Depop on 30 July 2026, after announcing the deal on 18 February 2026. The deal was valued at $1.2 billion.
Before eBay, Depop was owned by Etsy from 2021 until 2026.
Yes. As of 11 October 2026, Depop is still owned by eBay. The ownership record was last checked against primary sources on that date.
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.
Brandtree needs to remember this choice and does not set any other cookie unless you accept.
If you choose “Accept all”, we also use Google Analytics cookies to count visits and see which pages help, so we can improve the site.
If you choose “Accept required”, no analytics cookie is set. Google Analytics still receives a cookieless ping with the page address and your IP address. No advertising is used either way. Privacy policy