Who owns Natural American Spirit (United States)?
Natural American Spirit (United States) is owned by British American Tobacco (the United Kingdom, LSE: BATS), which has owned the brand since 2017.[1]
Key facts
- Current owner
- British American Tobacco p.l.c. verified
- Owned since
- Previous owner
- None recorded
- Owner HQ
- 🇬🇧 United Kingdom, London
- Origin
- 🇺🇸 United States
- Category
- Tobacco & nicotine › Tobacco products › Cigarettes
- Parent ticker
- LSE: BATS NYSE: BTI
- Last verified
- · 1 sources
About Natural American Spirit (United States)
Natural American Spirit is made and sold in the United States, US duty-free locations, US territories and US military outlets by Santa Fe Natural Tobacco Company, a Reynolds American subsidiary and, since 2017, part of British American Tobacco. Reynolds American sold the international rights to the Natural American Spirit name outside those US channels to the Japan Tobacco Group for approximately $5.0 billion in a deal completed 13 January 2016, so the brand now has a US owner and a separate international owner.
Ownership timeline of Natural American Spirit (United States)
- 2017 – present British American Tobacco [1] verified
Where Natural American Spirit (United States) sits in British American Tobacco
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full British American Tobacco ownership tree →
Other brands owned by British American Tobacco in tobacco & nicotine
See the full British American Tobacco brand portfolio (11) →
Latest news about Natural American Spirit (United States)
No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.
Headlines link to the original publisher. Brandtree does not reproduce article text.
Frequently asked questions
Who is the parent company of Natural American Spirit (United States)?
The parent company of Natural American Spirit (United States) is British American Tobacco, a publicly listed company headquartered in the United Kingdom.
Is Natural American Spirit (United States) owned by Japan Tobacco?
No. Natural American Spirit (United States) is owned by British American Tobacco, not Japan Tobacco.
Is Natural American Spirit (United States) American or British?
Natural American Spirit (United States) originated in the United States, but it is owned today by British American Tobacco, which is headquartered in the United Kingdom. So Natural American Spirit (United States) is an American-origin brand under British ownership.
Since when has British American Tobacco owned Natural American Spirit (United States)?
British American Tobacco has owned Natural American Spirit (United States) since 2017.
Is Natural American Spirit (United States) still owned by British American Tobacco?
Yes. As of 21 September 2026, Natural American Spirit (United States) is still owned by British American Tobacco. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] British American Tobacco p.l.c. Annual Report on Form 20-F filed 2026-02-13 — SEC EDGAR, SEC Form 20-F, published 13 February 2026; retrieved 21 September 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.